July 31, 2012

Apparently less is more when it comes to mouthwash. According to SymphonyIRI Group data, the mouthwash segment has essentially been flat for the 12 weeks ended June 10, yet there proved to be one shining star in the mix: Listerine Zero.

March 7, 2012

Listerine and Reach are helping to improve consumers' oral health habits by supporting the American Heart Association's heart healthy living initiative, "My Heart. My Life," and have tapped Olympic snowboarder Gretchen Bleiler to spread the word about brushing, flossing and rinsing each day as an important part of a good oral health lifestyle.

January 25, 2012

Johnson & Johnson is preparing to turn the corner with its McNeil Consumer Healthcare business, J&J chairman and CEO William Weldon told analysts during the company's fourth-quarter earnings call Tuesday.

October 28, 2011

Oral care brand Listerine has introduced its new Listerine Total Care Zero.

September 27, 2010

The Food and Drug Administration on Tuesday issued warning letters to three companies that manufacture...

August 22, 2010

A glowing smile and fresh breath still are important to U.S. consumers, but there is...

August 4, 2010

Oral care brand Listerine, by Johnson & Johnson Healthcare Products division of McNeil-PPC, has introduced...

May 17, 2010

A new Listerine docummercial narrated by award-winning actor Neil Patrick Harris is hitting the airwaves....