August 20, 2014

Mwah, which is a Clio brand, is targeting tweens and teens with its new lip care range that is wrapped in bright, fun packaging for mass appeal.

August 20, 2014

In 1992, Softlips launched its first lip balm targeting women with its unique slim stick packaging, and now the brand is thinking outside of the “tube” with its new Softlips Cubes.

August 19, 2014

The lip cosmetics segment experienced a rise of almost 9% between 2012 and 2014, with sales slated to reach the $1.4 billion mark this year, according to new research from Mintel.

August 6, 2014

CVS/pharmacy has further broadened its collection of exclusive beauty brands with the launch of its new MUA Makeup Academy.

July 29, 2014

Perfecta Products on Tuesday introduced the Zim's Advanced Cold Sore kit to its line of topical skincare, lip care and pain relief products.

July 9, 2014

Clio is looking to jazz up the lip segment with its Mwah lip care line for tweens and teens.

June 6, 2014

Mentholatum Co.’s Softlips brand is now debuting at retail its new Softlips Cube.

May 15, 2014

Eos, the Evolution of Smooth, a line of niche fashion-savvy lip balms, has been flying off of retail shelves lately, generating almost $85.5 million in brand sales on triple-digit growth — 125.2% to be exact — for the 52 weeks ended Jan. 26 across total U.S. multi-outlets, according to IRI.

May 6, 2014

Multicultural color cosmetics brand Milani Cosmetics has unveiled its first ever nationwide contest, which is aimed at empowering women to express themselves through the art of cosmetics.

April 25, 2014

Softlips has introduced its new Softlips Cube, a dome-shaped balm that delivers a 5-in-1 formula to hydrate, replenish, smooth, protect with SPF 15 and add a subtle sheen to lips.

April 21, 2014

Women’s love affair with lip color is still going strong as the segment continues to enjoy an upswing in sales and an onslaught of new products.

April 21, 2014

Premium positioning and design are a pair of driving factors contributing to the success of lip care, which generated $650.4 million in overall sales, up 15.8%, for the 52 weeks ended Jan. 26 across U.S. multi-outlets, according to IRI.

January 9, 2014

Nivea Kiss of Care & Color combines trusted Nivea moisture benefits with sheer color to deliver beautifully smooth lips.

January 9, 2014

No bleeding or feathering! That’s just one of the great things about the new City Proof Twistable Intense Lip Color by N.Y.C. New York Color.

December 11, 2013

N.Y.C. New York Color, a Coty brand, has developed an array of new products for eyes and lips that will be hitting retail shelves in March.

November 8, 2013

When it comes to lip color, bold is in. Looking to further leverage this trend, Maybelline New York earlier this year expanded its Color Sensational Lipcolor line with the new Vivids collection.

November 8, 2013

The lip segment is on the upswing with the shining star proving, once again, to be lip color.

October 28, 2013

Blistex expanded its product portfolio in October with the launch of two new lip balms — Nurture and Nourish and Lip Vibrance.

October 4, 2013

Humidifiers help provide temporary relief from cough and congestion, counteract the effects of harsh, dry air, and can bring temporary relief to dry skin, stuffy noses and chapped lips — the three most irritating wintertime ailments, according to a new survey of U.S. moms, conducted by the makers of Vicks humidifiers.

September 13, 2013

ChapStick, part of the Pfizer portfolio of consumer brands, on Friday announced a new lip balm with advanced moisturizing and anti-aging ingredients.

August 8, 2013

Lips are still getting a lot of attention as the bold lip continues to a make a big statement and beauty mavens indulge in the small luxury of lipstick.

August 5, 2013

Softlips lip balm announced the company will offer an innovative twist on lip hydration with the brand's latest portfolio addition.

July 30, 2013

Carma Laboratories on Tuesday launched Carmex Moisture Plus limited-edition designs, a slim-stick lip balm line that presents a fashion-forward exterior.

May 17, 2013

Eco Lips launched Mongo Kiss, a lip balm made with mongongo nut oil and formulated with nutrients like vitamin E and essential fatty acids.