April 22, 2015

For the past 52 weeks, cosmetics were a $7.1 billion industry, and the eye, facial and lip subcategories accounted for $4.7 billion of those sales. Within the drug store channel alone, cosmetics experienced $2.7 billion in sales, and the eye, face and lip subcategories saw $1.8 billion. DSN has partnered with Competitive Promotion Report (CPR) and IRI to create a series of exclusive reports, and this article examines the market performance of top brands within those subcategories for the past 27 months.

March 4, 2015

L'Oréal USA is collaborating with tech accelerator Grand Central Tech to help select the 2015-16 class of startups.

March 4, 2015

The L'Oréal Foundation and UNESCO will present in March the L'Oréal-UNESCO For Women in Science Awards. Meanwhile, passengers going through the terminals of the Charles de Gaulle and Orly airports will discover an exhibition of the five laureates by photographer Brigitte Lacombe.

February 9, 2015

L'Oréal has been named one of Fast Company's "50 Most Innovative Companies in the World" for 2015.

January 29, 2015

L'Oréal Professionnel has announced that Eva Green — Bond girl in Casino Royale, heroin of the new TV series “Penny Dreadful” and star of the next film by Tim Burton, “Miss Peregrine's Home for Peculiar Children,” which will be released in 2016 — is the new international spokeswoman for L'Oréal Professionnel.

 

January 20, 2015

L'Oréal Paris has revealed The Brush Contest, an international makeup designer contest happening exclusively on YouTube.

November 21, 2014

More than 20 military teens and their mothers from USO's Operation: That's My Dress! recently attended L'Oréal USA's “Have A Beautiful Day,” a company initiative designed to promote veterans in the workforce.

November 17, 2014

Galderma Laboratories, makers of the Cetaphil brand of cleansers and moisturizers, has unveiled a new and improved look for its Cetaphil RestoraDerm product line.

October 20, 2014

L'Oréal USA has announced plans to acquire multi-cultural beauty brand Carol's Daughter.

 

September 29, 2014

L’Oréal has inked a licensing deal with sports company Puma for beauty products.

September 19, 2014

L'Oréal USA Women in Digital, a program that recruits, supports and promotes female entrepreneurs in technology, has announced the three new companies that have been selected as winners of its 2014 NEXT Generation Awards.

 

September 12, 2014

L'Oréal USA's seventh annual "Fore the Children" charity event to benefit Children's Specialized Hospital Foundation attracted more than 850 people and raised $625,000, bringing the total amount raised by L'Oréal USA since 2008 to $3.2 million.

September 8, 2014

L'Oréal has signed an agreement to acquire Brazil’s Niely Cosmeticos, an independent hair coloration and hair care company.

August 20, 2014

Beauty shoppers are loving L’Oréal’s Brow Stylist pencil, as evidenced by the 19% jump in sales, according to the latest IRI data.

August 20, 2014

Created by a group of scientists and Sonicare engineers in Seattle in 2001 and snapped up by beauty giant L’Oréal in 2011, Clarisonic has changed skin care and helped fuel growth in the burgeoning beauty devices market.

July 1, 2014

L'Oréal USA announced that it has reached an agreement with the Federal Trade Commission, ending an inquiry regarding certain advertising claims that were discontinued some time ago.

June 18, 2014

HCP & Co. has signed an agreement to sell its investment in NYX Cosmetics to L'Oréal, as part of the sale of the company.

June 10, 2014

Beauty company L'Oréal Paris has applied image recognition technology to target product ads based on the hair color identified in photos of faces for its Ombré campaign, which is now live on GumGum's in-image advertising platform.

June 10, 2014

Step aside, sun spots, and farewell, fine lines; women have a new skin obsession — pores.

May 28, 2014

L'Oréal USA has named Marie Gulin chief marketing officer, succeeding Marc Speichert, who reportedly left the company to work for Google, according to a published report.

May 1, 2014

Despite the growing incidence of melanoma, many women still grade themselves a “C” or lower on their sun care habits, according to a recent survey by L’Oréal Paris and the Melanoma Research Alliance.

April 22, 2014

Galderma’s Cetaphil brand of skin care products has launched its first fully integrated consumer marketing campaign.

April 21, 2014

DSN highlights the best practices in in-store merchandising and marketing in the beauty and personal care category.

April 17, 2014

Garnier USA, a subsidiary of L'Oréal USA, has named Tina Fey as the new spokeswoman for Garnier skin care. Fey, who has been the face of Garnier Nutrisse hair color since 2011, now expands her relationship with Garnier in a new advertising campaign launching in April.