March 15, 2011

Kraft Foods on Monday announced that its EVP and CFO, Timothy McLevish, will leave the company in mid-2011.

March 4, 2011

NORTHFIELD, Ill. — The active gum category has a new functional addition. Kraft Foods recently introduced Stride Spark, a gum that contains vitamins B6 and B12, two essential nutrients known for helping to release energy in the body.

Manufacturers have been boosting new gum flavors with vitamins and supplements in an effort to help consumers meet their daily nutritional requirements and keep the category exciting. The strategy has worked — gum has seen steady growth over the past few years, outpacing many other confection segments.

March 1, 2011

Kraft Foods has put the spotlight on Athenos with the brand's first-ever advertising campaign.

February 28, 2011

A U.S. appellate court denied Kraft Foods' request for a preliminary injunction against Starbucks, upholding a lower court's ruling.

February 22, 2011

As part of its focus to drive growth among product categories, Kraft Foods said that the company is gearing up to introduce new liquid water enhancers.

February 17, 2011

It seems that Facebook users love Oreo.

February 10, 2011

Kraft Foods is building on the success of its vitamin-infused gums for Trident by expanding another gum brand's portfolio with a nutrient-filled, "ridiculously long-lasting gum," according to the company.

January 13, 2011

Kraft Foods on Wednesday named a former Bain & Co. executive to the position of EVP strategy, effective Jan. 29.

January 6, 2011

It seems that Kraft Foods' Huddle to Fight Hunger program has reached the end zone.

January 5, 2011

Supplier News — A citrus soda made by Dr Pepper Snapple Group is making a major splash in the Southern states in which it’s currently sold. Sun Drop is made with orange juice and caffeine. DPS’ sudden focus on Sun Drop stems from the company’s interest in directing consumer interest to flavored sodas, a noncola segment of the soft drink industry in which the company specializes.



December 14, 2010

Kraft Foods is continuing its commitment to the fight against hunger with its football-themed hunger-relief initiative.

December 9, 2010

Trident is rolling out a new gum lineup called Trident Vitality that includes a new flavor, Vigorate, which contains "10% of the daily value of vitamin C" in each piece, according to the company.

September 22, 2010

Jumping on the bandwagon and responding to consumer demand, Kraft Foods has created its own...

August 22, 2010

Lance and Snyder’s of Hanover signed a definitive agreement that brings together the two snack...

August 5, 2010

Kraft Foods experienced an increase in its net revenue, thanks to its acquisition of Cadbury...

August 1, 2010

Kraft Foods is educating its employees and inspiring action in the fight against hunger with...

July 14, 2010

Kraft Foods has launched Big Fork Little Fork, an app designed to help raise kids...

July 13, 2010

Target has teamed up with Kraft Foods and Procter & Gamble to support hunger relief....

May 17, 2010

A food giant has expanded its collaboration with a novel pharmaceutical company to discover ingredients...

May 12, 2010

Kraft Foods highlighted more than 30 new products at the 2010 Food Marketing Institute Show...

March 2, 2010

Nestle can tell customers "mangia!," as it completed its acquisition of Kraft Foods' frozen pizza...

February 7, 2010

Kraft Foods hosted a Ritz cracker tailgate outside the New York Stock Exchange on Friday...

January 27, 2010

Brynwood Partners recently announced its acquisition of the Balance Bar Co. from Kraft Foods. This...

January 18, 2010

Things just got sweeter for Kraft as its offer to purchase U.K.-based Cadbury for 11.7...