September 5, 2013

Current CoverGirl spokeswoman Queen Latifah is now the new face of Pantene and will support the Truly Relaxed and Truly Natural collections, Procter & Gamble has announced.

October 2, 2012

Procter & Gamble has introduced its Pantene Expert Collection, which addresses the needs of both aging hair and extreme hair damage.

April 27, 2012

Procter & Gamble’s Pantene has named Zooey Deschanel, whose signature blunt bangs and quirky vintage wardrobe have inspired style makeovers across the country, as a celebrity ambassador.

January 12, 2011

Tide announced that its mobile laundry program has developed a partnership with the American Red Cross to further expand its disaster relief efforts.