July 26, 2013

Maybelline New York has signed Mexican beauty Daniela de Jesus to be the newest brand spokeswoman.

June 4, 2013

Maybelline New York has signed Swedish supermodel Frida Gustavsson to be the new face of the beauty brand.

September 7, 2012

Maybelline New York announced on Friday that fashion runway star Freja Beha Erichsen was signed to the brand.