Cereal maker Kellogg is hoping to appeal to adult customers with new breakfast food lines, the company said in announcing its first quarter 2013 earnings.
Pringles, a Kellogg's brand, announced a new twist on the Pringles potato chips, new Pringles Stix.
At only 120 calories for 28 chips, Special K Popcorn Chips are a low-calorie option for both celebrities and the everyday consumer, who can enjoy them without the guilt while watching the year's biggest celebrity awards show.
Nicole by OPI will produce three custom nail lacquer shades for Kellogg's Special K starting in April under a partnership with the cereal brand.
Kellogg has introduced a series of new breakfast food products, the company said Monday.
Kellogg announced a lineup of innovative additions to its most successful brands for 2013, featuring new flavors and healthier options for snacking.
Kellogg on Thursday announced a lineup of innovative additions to its most successful brands for 2013, featuring new flavors and healthier options for snacking.
Dasani has introduced Dasani Drops, a zero-calorie liquid beverage enhancer that allows people to add a burst of flavor to their water, the company said.
Kellogg's is celebrating fall with a new lineup of products.
Kellogg's has boosted its Special K portfolio.
Kellogg's is honoring the U.S. women's gymnastics team by debuting limited-edition boxes of Corn Flakes this fall.
Kellogg's announced that it is rolling out special-edition boxes of Corn Flakes featuring U.S. gymnast Gabby Douglas, who won the gold medal at the 2012 Olympic Games in London.
Kellogg's announced that it has completed its acquisition of Procter & Gamble's Pringles business, a deal valued at nearly $2.7 billion.
Kellogg's is updating its 106-year-old brand.
New research that will appear in the upcoming issue of the Journal of Marketing Research explores consumer sentiment over the extension of a premium brand outside of its typical category.
The Revlon Party and the First Dance Party — sponsored by Energizer, Hallmark and Kellogg — were among the events Friday night at the 2012 NACDS Annual Meeting in Palm Beach, Fla.
Kellogg's has unveiled its "From Great Starts Come Great Things" campaign, which celebrates how U.S. Olympians became the athletes they are today.
Anheuser-Busch’s Michelob Ultra brand has launched a new iced tea and lemonade-flavored alcohol beverage that’s inspired by the golf course.
Kellogg's has announced the debut of its latest Crunchy Nut cereal.
Kellogg's has expanded its Special K line to include granola bars.
Kellogg's announced the rollout of nearly two dozen products in the United States, including new additions to its cereals, snacks and frozen foods portfolios.
Sales of hot and cold breakfast cereals have been flat. “Consumers are faced with many breakfast options each day,” said David Browne, senior analyst at Mintel International Group.
is expanding its Chocolate Dips line to include a new sweet flavor. The company said its strawberry flavor will be available in a 2.8-oz. bag.
Kellogg's is fortifying its snacks business by purchasing Procter & Gamble's Pringles business for nearly $2.7 billion.
In an effort to call out its lineup of heart-healthy cereals, Kellogg announced it will add a new front-of-pack label to nine brands.