Content about Kantar Media Marx

April 25, 2012

Kantar Media revealed that digital coupon events across key websites experienced a boost during first quarter 2012.

January 4, 2012

Despite an overall decrease in free standing insert coupon activity, retailer promotion pages within the FSI vehicles recorded a 30.7% increase to more than 17 billion pages in 2011, continuing the significant annual increases in retailer promotion activity, which began in 2007, Kantar Media reported Wednesday.

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