May 16, 2016

Companies are rushing to devise strategies to attract millennial shoppers, but what, the New York Times asks, do millennials really want? It turns out that their tastes vary wildly, although there is one uniting factor among this age group. (The New York Times)

April 28, 2016

Prince's sudden passing has disrupted the music industry and the broader creative culture. Whether one appreciated his music or didn’t, his talent was magnetic.  You could not ignore his ability to tell a story; you could not ignore his authenticity.  And that is something that everyone could learn from.

April 13, 2016

With retailers and healthcare providers across the country struggling to find ways to get their pharmacists more involved in patient care, pharmacy automation supplier Innovation brought together executives from a diverse range of companies earlier this month for a detailed look at how its partnership with Binghamton University’s Watson Institute for Systems Excellence is helping retail pharmacy in this effort.

April 13, 2016

Retailers have long been interacting with customers via Facebook, but the social network is making a big push to become a full-fledged CRM platform.

April 13, 2016

There was once a time when “Made in China” was not part of the U.S. experience, but that changed in the 1980s. No longer was our Chinese connection limited to fortune cookies and take-out.

April 12, 2016

NEW YORK -- Ten-second mobile video ads have greater brand appeal and persuasion potential for millennial audiences, according to a report in Adweek. The magazine says a study conducted by IAB in partnership with Millward Brown Digital and Tremor Video found that brands running 10-second mobile video ads have greater appeal and persuasion potential with younger audiences. However, a slightly longer, 30-second spot did better with those between the ages of 35 and 54. (Adweek)

April 7, 2016

Value and communication are the keys to winning over millennial consumers, according to a survey of 600,000 consumers conducted by J.D. Power.

April 7, 2016

Many retailers’ long-held assumptions about consumer loyalty programs are no longer accurate, according to a new study.

March 8, 2016

This month, DSN published the fifth edition of RxImpact, a special stand-alone report that we produce to help educate lawmakers about the ever-expanding role community pharmacy plays in our nation’s healthcare system. DSN ensures that every member of the Senate and the House of Representatives — and key House staffers — is hand-delivered a copy of RxImpact. Why? We want them to understand your story.

February 5, 2016

A new study of the retail habits of Generations Y and Z shows that the different age groups differ when it comes to using computers for online purchases versus shopping at brick-and-mortar stores.

January 29, 2016

According to  a recent study by ECRM and HellaWella, while such natural and homeopathic remedies as essential oils, tea and Grandma’s chicken soup are becoming more prevalent for preventing and treating colds among healthy-minded consumers, OTC medication is still a key component in their cough-cold arsenal. Read more in this exclusive report.

November 11, 2015

A lot was happening in the world of community pharmacy, as we raced to close this issue of Drug Store News — no news bigger than the late October bombshell that Walgreens Boots Alliance would swallow up Rite Aid, in a deal valued at more than $17 billion all in.

October 16, 2015

Within the toothpaste category, Colgate Total and Crest 3D White were the two brands from their respective manufacturers that displayed the highest sales, and they both displayed higher units sold on promotion (28%).

August 20, 2015

One more thing. At the end of the day, that’s really what it’s all about — convincing the consumer to put one more thing in their shopping cart.

August 20, 2015

Fifty years ago this summer, President Lyndon B. Johnson secured his place in history by signing into law the legislation that created Medicare and Medicaid. It was a landmark in the nation’s social and political development and an evolutionary leap for community pharmacy.

July 22, 2015

While paid search and email marketing still top retailers’ lists of effective customer acquisition channels, social media has moved up the ranks to become an important tool for engaging with and attracting new customers.

July 16, 2015

The majority of millennial parents (85%) are using their smartphones to help them shop brick-and-mortar retail locations, according to the results of a new study by Retale. But what’s especially interesting is how moms and dads use mobile differently.

May 18, 2015

Smoking cessation programs are a part of only 37% of corporate wellness programs.

May 14, 2015

Mobile payment is growing, and millennials and men may be leading the way. 

 

May 11, 2015

Human error was the number one cause of data security incidents in 2014. According to a new report released by the Privacy and Data Protection Team at BakerHostetler, in the incidents that the firm worked on in 2014, employee negligence was responsible 36% of the time.

May 11, 2015

Boston Retail Partners’ 2015 CRM/Unified Commerce Survey indicates that 87% of retailers plan to use gamification to engage the customer within five years.

May 7, 2015

Shoppers think it's cool to get digital help finding relevant products and information as well as navigating the store, according to a study by RichRelevance. But they are creeped out by digital capabilities that identify, track and use location and demographics

April 29, 2015

Self-service kiosks got a nod from the Millennial generation, as a new survey released by location-based mobile platform Retale showed that 20% of Millennial shoppers don’t like interacting with cashiers at checkout.

April 28, 2015

A new white paper from Euromonitor International presents key findings on what it takes to reach the senior consumer, covering such topics as marketing beauty products and luxury goods to e-health and home assistance.