October 17, 2013

Fifteen years of ExtraCare data is influencing everything from how the company builds stores to how it communicates with customers.

May 12, 2014

The 28th Alaska Legislature in late April passed legislation that will allow patients to obtain over-the-phone or online consultations where physicians can diagnose and, if necessary, provide a prescription.

April 24, 2014

Coupons.com on Thursday unveiled Retailer iQ, a targeting and analytics platform for grocery, drug and mass merchandisers that fundamentally changes the promotions and checkout experience for shoppers and retailers by making them digital, mobile and personalized.

April 22, 2014

It’s a hot topic that is fast becoming an integral component in the delivery of American healthcare. Looking to explore the various ways that retail-based health clinics are leveraging telehealth technology to provide care to consumers, this year’s Retail Clinician Education Congress in May will feature a Business Leadership track session on telehealth.

March 31, 2014

All laundry detergent, a brand from Sun Products Corp., announced the extension of the All mighty pacs line with the introduction of new All mighty pacs OXI.

March 21, 2014

Armada's Specialty Pharmacy Summit and Expo returns to the Wynn Las Vegas May 5 to 9, to celebrate a decade of leadership in the specialty pharmacy industry.

March 12, 2014

The digital marketing initiative known as “My Weekly Ad” is helping CVS Caremark grow sales and deepen engagement with loyal customers by providing them with personalized versions of the retailer’s weekly ad. The program was launched last fall, and Wednesday morning during a presentation at the IRI Summit CVS Caremark SVP of merchandising and retail pricing Judy Sansone shared additional details regarding the program.

February 21, 2014

CVS Caremark’s MinuteClinic is testing telehealth at more than two-dozen sites in California and is looking to expand the pilot to a second state.

The pilot program not only further illustrates CVS Caremark’s goal of creating a national platform to support primary care but it also speaks to larger trend playing out within the country’s healthcare landscape — telehealth.

February 14, 2014

Lawmakers in Florida are looking into ways to ease regulatory limitations for telemedicine in an effort to increase access to care and create “a fertile ground” for the technology to be used, according to a local report.

February 10, 2014

Mackenthun's Supermarket hopes to gain insight into shopper behavior through analyzing scans performed with the ShopWell nutrition personalization app.

February 6, 2014

As the interest in telemedicine programs continues to grow, a recent Rand study found that people who are younger, more affluent and do not have established healthcare relationships are more likely to use a telemedicine program that allows patients to get medical help for acute ailments — including prescriptions — by talking to a doctor over the telephone.

January 27, 2014

New York City Economic Development Corporation and Health 2.0 announced the launch of the second annual Pilot Health Tech NYC, a program designed to dramatically increase innovation and collaboration within New York City’s health technology sector.

January 23, 2014

The global telehealth market is expected to grow as medical providers increasingly employ remote communications and monitoring technology to reduce costs and improve the quality of care, according to a report published by IHS Technology.

January 8, 2014

It is no secret that the healthcare industry is undergoing great change, fueled by the implementation of the Patient Protection and Affordable Care Act and the advent of the empowered online healthcare consumer.

November 22, 2013

Walgreens on Thursday announced the appointment of Sona Chawla, president of e-commerce, as president of digital and chief marketing officer. In this new role, Chawla will lead a newly created Digital and Marketing Division, establishing a unified and integrated digital, enterprise-wide marketing, and customer loyalty and insights group to advance Walgreens “Well Experience” strategy and vision to be the first choice in health and daily living in America and beyond, Walgreens stated.

Chawla is a brilliant thinker and tech wiz whose e-commerce strategies have helped Walgreens forge new relationships with customers however they engage with Walgreens — now she brings that expertise to a global marketing role for the company at a time when digitization and big data-driven insights are bringing a greater degree of personalization to customer engagement efforts.

November 1, 2013

A recent survey, dubbed the “Retail Buying Experience,” by Experticity has revealed an expertise gap among sales associates at retail. The survey also found that consumers value expertise above all else, but 2-out-of-5 consumers said they are routinely disappointed by the lack of expertise they encounter in the stores.

The survey findings really point to one word: personalization. Like the survey says, consumers want help with their buying decisions, and they want the retailers to be an active player in their shopping experience. They want retail sales associates who have product knowledge, can help in selecting the right products, have category knowledge and can assist in finding alternatives when the first choice is not available. They want personalization.

October 31, 2013

Insource Healthcare Solutions is adding wall-mounted and cart-mounted video systems at the hospitals it operates in upstate New York and Pennsylvania in order to allow for telehealth services and cut costs.

October 25, 2013

CVS/pharmacy’s SVP and chief marketing officer Rob Price was recently featured on Yahoo! Finance’s Big Data Download to talk about the launch of its new myWeekly Ad, which is a digital circular powered by its ExtraCare loyalty program.

This is important as it demonstrates that CVS/pharmacy continues to get major attention for the new program, and it further illustrates the push — major push — that the retailer is making on personalization.

October 16, 2013

Diabetes Care Partners has introduced a new telehealth diabetes self-management education program, the company said.

October 1, 2013

It is no secret that marketing is undergoing tremendous change as technology, mobile, social media and increased consumer demand is forcing the industry to reinvent itself. The thirst for real-time data, greater personalization and customization is revamping shopper marketing — not just here within the United States but around the globe. Creativity has no borders.

September 17, 2013

Market saturation will drive down the market for electronic medical records in the United States despite a spike last year resulting from government incentive funding, according to a new study.

September 13, 2013

The Department of Health and Human Services is setting aside $5.3 million to expand health information technology — particularly telehealth — in rural areas in order to improve mental health services for veterans.

Telehealth represents one of the best ways to expand healthcare services to underserved areas while also lowering costs by expanding the area a health professional can cover from a single location.

August 5, 2013

Nearly a quarter of Americans are using electronic medical records for checking test results, refilling prescriptions and making appointments, while more than half say they would like to use them, but don't have access, according to a new study.

July 25, 2013

A new program in south Florida will provide health care for children in underserved communities using mobile telemedicine.