August 20, 2015

In this report, DSN examines in-depth sales activity in the greeting card category, highlighting new products that are shaking up the general merchandise aisle.

August 20, 2015

Sales of vitamins within U.S. multi-outlets were up 3.2% to $6.7 billion for the 52 weeks ended June 14 , according to IRI, with no signs of slowing down. Gummy vitamins continue to trend within the multivitamin space, overall sales of which were up 2% to $1.7 billion.

August 20, 2015

Hallmark has introduced a new greeting card format called Banner Cards.

August 20, 2015

When 26-year-old Tracy Dalton forgot her toothpaste when visiting a friend’s house, she fell in love with her friend’s brand, hello. “I had never seen the brand before, but it just looked so friendly and called out to me,” she said.

August 20, 2015

E-cards may be grabbing share from traditional cards, but consumers who purchase paper cards are gravitating toward higher-priced products. Greeting cards that feature such technological elements as recording features and LED lights, cards from recycled materials and specialty cards, such as those featuring decorative elements, will continue to buoy profit margins in the category.

August 20, 2015

One more thing. At the end of the day, that’s really what it’s all about — convincing the consumer to put one more thing in their shopping cart.

August 20, 2015

Kao Brands has a philosophy in place, which is well suited to win the loyalty of the upcoming generation of millennials — as well as the consumers that segment influences.

August 20, 2015

Kashi recently introduced Organic Chewy Granola and Seed Bars. Made with a nutritious, plant-based blend of 100% whole grains, fruits, nuts and super seeds, Kashi Organic Chewy Granola and Seed Bars are free of highly refined sweeteners.

August 20, 2015

Kind has added super grain sorghum to its line of Healthy Grains Bars in a new offering: Popped. Sorghum, the sixth super grain in the Healthy Grains line, is popped to offer a super grain twist on two popcorn favorites, Popped Salted Caramel and Popped Dark Chocolate with Sea Salt.

August 20, 2015

To reach millennials, Mentholatum aims to be where they are, while also having relevant content in line with their passions.

August 20, 2015

Marketing efficiency can vary significantly across brands and across channels, according to a recent report analyzing the digestive category conducted by Competitive Promotion Report.

August 20, 2015

Since the launch of Nexium 24HR in May of 2014, the brand has generated approximately $300 million, “making it one of the largest and most successful Rx-to-OTC switches,” Ian Read, Pfizer chairman and CEO, recently told analysts.

August 20, 2015

As we closed this issue of Drug Store News, with our massive special report on the New General Market consumer, major news broke that once again underscored how much the world has changed, and how the best brands change with it.

August 20, 2015

DSN senior editor Michael Johnsen examines in-depth sales activity in the analgesics, digestives, VMS, cough-cold, sleep and first aid categories, highlighting new products that are transforming OTC in this multi-page report.

August 20, 2015

Sales of OTC products are ramping up significantly with a $1.5 billion gain over the first six months of 2015. 

August 20, 2015

Paris Presents is confident enough in its products to hire spokespeople who talk about competitive makeup brushes. While that might seem risky, it is all about presenting the real story to discerning millennials and other consumers who prowl online product reviews.

August 20, 2015

Fifty years ago this summer, President Lyndon B. Johnson secured his place in history by signing into law the legislation that created Medicare and Medicaid. It was a landmark in the nation’s social and political development and an evolutionary leap for community pharmacy.

August 20, 2015

OTC buyers sniffing out the next big opportunity within VMS may need only go as far as their nose. Piping Rock Health Products, led by NBTY cofounder Scott Rudolph, is bringing aromatherapy to the mass market with its new Nature’s Truth brand.

August 20, 2015

The big story in the digestives space continues to be the switch and launch of Pfizer’s Nexium 24HR. For the 52 weeks ended June 14, sales of Nexium 24HR across total U.S. multi-outlets reached $278.7 million and are still climbing, according to IRI.

August 20, 2015

The top four best-selling internal analgesic brands — Advil, Aleve, Tylenol and Bayer — generate more than 40% of the overall $3.3 billion in internal analgesic tablet sales, according to IRI figures. But it’s the smaller niche external analgesic brands that are contributing a lot of incremental sales to the pain relief category.

August 20, 2015

Only 18% of Americans were very likely or completely likely to post their latest ailment on social media, but for those who did post, 40% of their friends were quick to make an over-the-counter recommendation, according to a survey conducted in July by Field Agent on behalf of Drug Store News. And about half the time, those who posted that they were under the weather listened to their friends’ recommendations and made a purchase as a result.

August 20, 2015

In the Aug. 24 issue, DSN also highlighted some of the companies attracting — and retaining — New General Market consumers, including Ansell, Beiersdorf, Dentek, Fleet, hello products, Kao Brands, Mentholatum, Paris Presents and Wahl.

August 20, 2015

Overall, there were $8.7 billion in sales of cough, cold and allergy products for the 52 weeks ended June 14 across U.S. multi-outlets, according to IRI, and allergy remedies are driving that sales bus.

August 20, 2015

TruTag Technologies is looking to impact the food and drug industry with its edible security platform. “TruTags,” the company's microtags, can help to authenticate products without packaging or labels. DSN recently spoke with Kent Mansfield, president of TruTag Technologies.