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January 24, 2013

Pampers Swaddlers available in new sizes

Pampers, part of Procter & Gamble, is expanding its line of Swaddlers diapers, the company announced this week.

December 14, 2012

Spotted by DSN: Target bus stop ad allows mobile gift orders

Commuters in Philadelphia who have forgotten to go holiday shopping may want to head to their nearest bus stop.

November 6, 2012

P&G to provide showers, personal care kits and portable power to those impacted by Hurricane Sandy

In partnership with the American Red Cross, beginning Nov. 6, the P&G Mobile Relief Center will be stationed in Union Beach, N.J., to provide showers, personal care kits, household products — including Bounty, Charmin, Tide and Dawn — and baby products, including Pampers diapers and wipes, to victims of Hurricane Sandy, Procter & Gamble announced Monday.

October 26, 2012

Categories in which shoppers prefer brand over PL spells opportunity for store brand development

In today's give-'em-what-they-want style of merchandising, in a market where savvy, omni-channel consumers can customize the what, when and where of the purchase, private label more and more ascends from being considered the cheapest product offering to being the best value product offering.

October 4, 2012

Target to put QR codes on holiday toy displays

Target will roll out QR codes in stores in time for the holiday shopping season.

May 2, 2011

Milano Melts put new spin on classic cookie

Pepperidge Farm is helping its classic Milano cookies evolve with a new addition.

August 22, 2010

Consumers more loyal to Tylenol brand

According to a study released by the Relational Capital Group, despite product recalls and a...

June 24, 2010

Kellogg recalls lots of certain breakfast cereals

Kellogg has implemented a voluntary recall of certain breakfast cereals due to an uncharacteristic off-flavor...