Findings from the past year show that vitamin sales have been stronger than most other health and beauty categories. The recent emphasis placed by vitamin and nutritional supplement manufacturers on new multivitamin brands has delivered positive results.
The law targeting data mining in Vermont, along with laws in New Hampshire and Maine, would have forced drug companies to significantly change the way they market drugs to physicians had the Supreme Court allowed them to stand in the case of Sorrell, Attorney General of Vermont, et al. vs. IMS Health Inc., et al.
The Supreme Court has struck down a law in Vermont designed to encourage generic drug usage by limiting the sharing of information about what branded drugs doctors prescribe, so that drug companies could use it when crafting sales pitches, according to published reports.
The overall weight-loss/nutritional shake category spans ready-to-drink diet aids (Slim Fast), pediatric nutrition needs (PediaSure) and adult nutrition needs (Ensure and Boost). Out of all of these, it’s adult nutrition that creates the most synergy with the backbench; seniors need protein and supplementation to ensure a healthy life free of broken hips and fractured elbows. But that isn’t the only prescription-heavy demographic checking out the latest Ensure and Boost flavors.
Registered dietitians' role in retail was emphasized as health-and-wellness professionals from retailers, manufacturers and other organizations gathered for the third annual Dietitian Summit, which was held in Philadelphia last month.
It’s not often a niche brand manufacturer attempts to resuscitate what has been for years a commoditized category. But that’s exactly what Meda Consumer Healthcare will be attempting to do with iron — establish a good/better/best proposition to a supplemented category best defined as mediocre.
Avado Organics, a maker of natural skin care products, has teamed up with Nutritional Products International, which provides brands with sales and distribution services, to distribute its product across the United States.
Credit Suisse on Wednesday initiated coverage of General Nutrition Centers, the specialty retailer of supplement and nutritional products and partner with Rite Aid in a store-within-a-store program across more than 1,000 drug store locations.
Building on the successful introduction of the nutrition iQ program to stores, two Supervalu banners announced that they will implement an education initiative designed to help grocery shoppers navigate the aisles with great-tasting foods that meet their nutritional needs.
Pfizer on Wednesday launched its Gold range of child nutrition products, developed to meet the changing nutritional and feeding needs of young children. The Gold range of infant and follow-on formulas and growing-up milks provides the right balance of high-quality nutrients needed to support ideal health, growth and development in growing children.
Northeast supermarket chain Price Chopper will expand several of its health-and-wellness programs to combat diabetes as part of its participation in the American Pharmacists Association Foundation’s Project Impact: Diabetes initiative, the chain said.
The brand-new Fresh Health Prescription Plan from Brookshire Grocery was rolled out on March 10. It’s a comprehensive prescription plan that shoppers in the chain’s new Fresh by Brookshire’s store, which opened in March 2010, can purchase for a $10 membership fee.
“The program covers generic and brand prescriptions at very competitive pricing compared to what they’d pay with insurance and third-party plans,” said Jim Cousineau, Brookshire SVP pharmacy operations.
“After all, we’re from around here, too.” That message, delivered to millions of Texas consumers via the pharmacy page on H-E-B’s heavily scanned website, lies at the heart of the San Antonio-based supermarket chain’s seemingly unshakeable grip on both customers and patients in the Lone Star State. The H.E. Butt Grocery Co. maintains high marks for customer loyalty, innovative patient care services, a quality shopping experience and plenty of healthy choices in its food aisles.
One way for a supermarket to convey its health-and-wellness commitment to customers is to build a marketing campaign around it.
In Harris Teeter’s case, the campaign is “Yourwellness.” Now in its sixth year, the initiative offers “evidence-based guidance on important health issues” and help with nutritional choices throughout the store, according to the company.
Offering a holistic approach to health is the goal of K-VA-T Food City stores, integrating pharmacy, food and good living.
To this end, last spring the chain launched NuVal, a nutritional scoring system that helps consumers make better food choices. The system was launched in all stores, and according to Don Clark, VP pharmacy services, it’s doing very well.