Content about Henkel

June 10, 2011

Consumer demand has prompted Henkel to double production for one of its Purex products.

April 27, 2011

In celebration of its new Vino Moisture body wash with crushed grape and shea butter, Henkel’s Tone brand is partnering with Grammy-nominated artist Sara Bareilles.

April 25, 2011

NEW YORK — Dating back to the 1960s with the launch of Psssssst, dry shampoo certainly isn’t a new concept. But the niche segment has been given new life with a string of new launches and enhanced formulas for today’s modern beauty maven.


In early 2010, TRESemmé introduced its Fresh Start collection, featuring the Fresh Start dry shampoo. More recently in 2011, several manufacturers have expanded the category, including Psssssst, now a Freeman brand, with a new version for wavy or curly hair that hit shelves in January.


February 24, 2011

Henkel's 2010 sales grew 11.2% to nearly $20.8 billion during the year, the company reported in its financial earnings release.

February 7, 2011

Henkel, whose North American brands include Dial soaps and Right Guard antiperspirants, is introducing a new corporate design and slogan.

January 6, 2011

A new fabric softener from Henkel is sure to revolutionize the laundry category.

November 14, 2010

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October 19, 2010

Henkel AG & Co. KGaA has appointed Stefan Sudhoff, corporate SVP cosmetics/toiletries at Henkel, to...

June 15, 2010

Schwarzkopf & Henkel has partnered with celebrity hair stylist Larry Sims on its social media...

June 8, 2010

The Marketing to Moms Coalition awarded a laundry detergent brand for honoring, empowering and respecting...

March 11, 2010

Coupon clippers and shoppers that plan their excursions to the supermarket are more likely to...

January 11, 2010

Tone and Dial, both Henkel brands, are looking to launch in March the new Tone...

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