Women today play a dynamic role in society, and brands and marketers — including those within the retail pharmacy space — are tirelessly working to earn her trust and loyalty, as she often makes most of the healthcare decisions for her family.
"I remember the first time I worked in a pharmacy like it was yesterday. Not only was it fast paced and exhilarating, the work was also meaningful and beneficial to the community. I can hardly believe it’s been close to 20 years since I began behind the counter," writes Jonathon Kopf, pharmacy product manager for Emdeon, in his latest blog post.
Okay, I’ll admit it. I’m a fan of NBC’s "The Voice." It’s not because of the variety of talent that graces the stage and tries to wow the judges and the general public, but rather because of the blind auditions. For those unfamiliar with this popular television reality show, singers have a 90-second audition to make an impression on the panel of celebrity judges.
"You may have heard the good news: through proactive involvement from pharmacists all across the state, California recently passed a law (SB 493 in October, 2013) declaring that pharmacists are healthcare providers who have the authority to provide healthcare services within the state. The law creates a new category of pharmacists by statute, for those who meet the criteria, and as a result creates new opportunities for pharmacists to engage with others more traditionally understood as healthcare providers to assist patients in managing chronic conditions," writes Nathan Ludvigson, director, government business development at Emdeon.
An article in the February 2014 Journal of Managed Care Pharmacy provides advice to researchers who are studying pharmacist-provided medication management in accountable care organizations (ACOs) and medical homes. In actuality, the article says as much about the NACDS Foundation as it says about the research itself.
In part 1 of this three-part exclusive interview series with Target, Marc Baer, senior director health care, shares with DSNTV how engagement is driving Target’s overall approach to health and wellness, and how its consumer-centric style is helping to simplify the complex healthcare landscape for its guests.
Looking back at the Health 2.0 7th Annual Fall Conference, more than 2,000 health IT entrepreneurs and thought leaders gathered to forge ahead in leading the healthcare revolution through innovative technologies, policies and collaborative ideas.
The healthcare industry has always had its fair share of buzz words and the pharmacy sector is no exception, said Emdeon's Kevin Mahoney. Medication synchronization, outcomes, clinical services, medication therapy management, accountable care organizations… our conferences and publications are full of experts discussing how pharmacies can successfully participate in these new opportunities. What I find to be so interesting in this new crop of go-to phrases is they all really boil down to one common element and that is patient care.
Winston-Salem, N.C.-based Inmar is a company that has developed a digital promotion platform that it describes as an end-to-end system to allow markets to create, launch and manage digital offers. Jeff Pepperworth, president of Inmar's healthcare network, recently spoke with Drug Store News about the company and its products, which it will showcase next month at the National Association of Chain Drug Stores' Total Store Expo in Las Vegas.
Even though customers may only buy certain OTC categories a few times a year, for consumer healthcare brands, the opportunities to have a more meaningful relationship in the lives of their consumers has never been greater, Stefan Merlo, director of healthcare strategy, Novartis Consumer Health, told DSNtv in a special edition of DSN Executive Viewpoints.
Emdeon's Gene Boerger said pharmacies are busily expanding into providing medical services, including providing basic healthcare screenings and immunization services. As a result, they are becoming healthcare providers, over and above their traditional roles. But just how well they are able to integrate within the healthcare continuum over the long term depends upon the strength of the bonds they are able to build with payers and medical providers … and those relationships are rooted in data connectivity.
AccentHealth's Dan Stone and PatientPoint's Tom McGuinness, co-founders of the Point of Care Communication Council, sat down with DSN before the group's inaugural meeting. The new association couldn't have come at a better time as healthcare providers look forward to the kind of outcomes-based medicine practice that will be driven by the Jan. 1, 2014 implementation of the Patient Protection and Affordable Care Act. Because in an effort to achieve those better outcomes at the patient level, practitioners will need more health information at the point of care.
DSN had the opportunity to speak with Christian Tadrus, who has been the pharmacist at Sam’s Health Mart in the Colombia, Mo. area, since 1997. Tadrus, a member of McKesson’s Sponsored Clinical Services pharmacy network, participates in a number of adherence support programs, including the award-winning Pharmacy Intervention adherence coaching program, StudyLink patient recruitment for clinical trials program, and the RxRapid Response pharmacist survey program.
Consumers have access to more information than ever before, and that creates a new challenge for brands today, Thomas “TJ” Higgins, president, U.S., Pfizer Consumer Healthcare told DSNtv in a special edition of DSN Executive Viewpoints. “The pressure is on our brand teams today to get more information [to the consumer]. We have to get more specific; more personalized."
Desloge, Mo.-based Parkland Health Mart Pharmacy was honored with the 2013 Pharmacy of the Year Award by McKesson Corporation in Las Vegas, Thursday, at the Venetian Casino and Resort, as part of the wholesaler’s annual McKesson ideaShare conference.
The healthcare industry continues to prepare for ACA implementation and the expected influx of newly eligible patients, said Emdeon's Kevin Mahoney. Many pharmacies are changing their staffing models in preparation for customers with expanded Medicaid benefits — especially as we approach the New Year. This is a good time for me to remind you to be thinking about your eligibility program.
There is no substitute for the face-to-face counsel of the pharmacist in improving patient adherence — and he’s got the data to prove it. That’s the message Thrifty White president and CEO Bob Narveson had for DSNTV in part two of a frank and broad-ranging interview about the state of the industry, the role community pharmacy can play in healthcare reform and the results of an exciting new study that validates the role companies like his can play to innovate patient care, improve outcomes and lower healthcare costs.
This is going to be a big year for community pharmacy, said Thrifty White president and CEO Bob Narveson, as the nation reaches full implementation of the Patient Protection and Affordable Care Act in 2014. “But to be successful, we are going to have to maintain access to those patients,” Narveson told DSNTV last month in a frank and broad-ranging discussion about the state of the industry, the role community pharmacy can play in healthcare reform, and how NACDS member companies like his own are innovating patient care, driving improved outcomes and lowering costs.
One major theme resonating across the show floor at HIMSS13 was the importance of interoperability within healthcare ecosystems. Emdeon's Lathe Bigler discusses how interoperability in the pharmacy space has been centered on advances in e-prescribing and clinical messaging.
By now we are all well aware of the healthcare IT transformation taking place across the nation. This transformation is expected to continue for the foreseeable future with further implementation of Meaningful Use and the expansion of state Medicaid programs in 2014 as a result of the Patient Protection and Affordable Care Act requirements.