February 1, 2011

SUPPLIER NEWS — JocottBrands, a developer and marketer of branded consumer products, has introduced its new Argan Magic hair care line exclusively at CVS/pharmacy. The products are made with Argan Oil, a natural oil that is native to Morocco and derived from the crushed fruit and nuts of the Argan tree. The trio of Argan Magic products includes Intensive hair oil, Nourishing hair cream and Restorative hair mask. Prices are $7.99 to $9.99.



February 1, 2011

STAMFORD, Conn. — Lornamead is bringing innovation to hair care with its new Finesse Clean + Simple line, the first 
dermatologist-tested hypoallergenic shampoo and conditioner for the mass market. Until now, those with sensitive skin or allergies had to turn to pricey specialty or salon products, stated Randy Sloan, president of Lornamead. 


January 28, 2011

Unilever's Axe brand is working with the NFL's St. Louis quarterback, Sam Bradford, to promote the launch of its new Axe Hair Buzzed Look cream + SPF 15.

January 26, 2011

LiceGuard on Monday announced the launch of its Robi Comb product, a noninvasive electronic lice comb powered by a single AA battery that detects and destroys lice on contact simply by combing it through dry hair.

January 25, 2011

Women in search of an alternative to pricey salon straightening treatments now have a new option at mass with John Frieda's new Frizz-Ease 3-Day Straight semi-permanent styling spray.

January 21, 2011

Hair care company Salon Grafix has announced that it will be releasing in the spring its new 450 Maximum Heat Protect Spray to help protect hair from the extreme heat of such styling appliances as flat irons, blow-dryers and curling irons.

January 19, 2011

Ethnic hair care brand SoftSheen-Carson, which is part of L’Oréal USA, is launching for the mass market in February its new Dark and Lovely Healthy-Gloss 5 relaxer and hair care system, which is positioned as the first hair care system to preserve and restore all five signs of healthy hair: moisture, shine, strength, softness and body.

January 12, 2011

JocottBrands, a developer and marketer of branded consumer products, is bringing the new Argan Magic hair care line exclusively to CVS/pharmacy.

January 11, 2011

Lornamead is bringing new innovation to hair care with its new Finesse Clean + Simple line, the first dermatologist-tested hypoallergenic shampoo and conditioner developed for the mass market.

January 5, 2011

Procter & Gamble has tapped actress Shay Mitchell to be the new spokeswoman for its Pantene Pro-V Nature Fusion collection.

January 5, 2011



An expected overall upswing in the economy in 2011 is likely to lead to consumers loosening the grip on their wallets. However, for the time being, the sluggish economy continues to shift hair care buying behavior.
“

Value will remain the driving force behind hair care sales, despite a predicted upswing in the economy in 2011, as consumers are expected to remain careful spenders within the hair care sector,” stated research firm Euromonitor International.


December 22, 2010

Ethnic hair care brand SoftSheen-Carson donated computers, printers, hair products and educational tools to the Women's Academy for Excellence.

December 14, 2010

L'Oréal USA is extending its coverage of American hair salons by acquiring the professional distribution business of Peel's Salon Services, a Nebraska-based company.

December 7, 2010

Aubrey Organics, a maker of natural hair, skin and body care products, introduced in November new fragrances for its shave formula and glycogen protein balancing shampoo and conditioner.

November 16, 2010

In the first half of 2010, consumers continued to shift to less-expensive private-label products in...

November 14, 2010

The men’s grooming segment continues to be an attractive category for manufacturers, and there is...

November 14, 2010

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November 9, 2010

Procter & Gamble's Head & Shoulders hair care brand has crowned National Football League legend...

October 19, 2010

Personal care brands Pert Plus and Sure, which were acquired by Idelle Labs in the...

October 18, 2010

Ethnic hair care brand Creme of Nature has added the Creme of Nature with Argan...

October 12, 2010

Beauty shoppers are more receptive to advertisements that appeal to their confidence, rather than their...

October 12, 2010

Grocer Safeway has unveiled its new natural personal care line called In-Kind....

October 10, 2010

Whether it is through the elimination of harsh chemicals, the use of eco-friendly packaging or...

October 5, 2010

Ethnic hair care manufacturer Johnson Products Co. has announced the launch of its new touch-up...