Natural beauty now accounts for 12% of the total cosmetics and toiletries market in the United States — here’s how retailers and suppliers are capitalizing on the upward trend in demand for natural options in the beauty aisle.
Cosmoprof North America delivered a robust beauty trade fair featuring resources for every aspect of business, from packaging and filling to finished product. Read about the top five products and companies Drug Store News saw at the show.
For all the clamor and controversy over being “cruelty-free,” little attention is paid to the animal derivatives used in the products themselves. There is a small but growing band of thought leaders — brands, bloggers and activists — who are determined to raise awareness and create a market for those who want to lessen the environmental impact of animal agriculture by offering vegan beauty products.
New parents undergo lasting changes in terms of what they look for from their personal care products once they have children, according to new insights from pregnancy and parenting resource BabyCenter’s “2017 Skincare and Bathtime Study,” which was shared exclusively with Drug Store News.
See highlights from New General Market Summit keynote presentations delivered by Sundial Brands CEO Rich Dennis, Method and Olly Nutrition co-founder Eric Ryan and Seventh Generation CEO John Replogle.
Sundial not only has made an impact on how retailers merchandise their stores and what they buy for their shelves, but the company’s efforts go well beyond the four walls of a store, investing in the communities from which it sources its raw materials.
The new video for Suave’s #SuaveBeliever campaign features beauty influencers who were sent the fake brand evaus — actually just Suave Professionals — to try for two weeks, and captures their reaction to realizing they had been using Suave the whole time.
Gliss Hair Repair uses a formula aimed at repairing damaged hair from the inside out, incorporating liquid keratin technology for hair that the company says is shinier, healthier looking and up to 90% stronger than untreated hair.