June 18, 2014

Procter & Gamble’s Pantene hair care brand is further evolving its global Shine Strong campaign with the launch of the global Shine Strong Fund and a new video that tackles a common but unconscious behavior many women engage in everyday: over-apologizing.

June 17, 2014

Alberto VO5 has unveiled its new Pure Sunshine fragrance — its first fan-voted fragrance.

June 13, 2014

Kao USA’s John Frieda Sheer Blonde has joined forces with TV personality, fashion designer and author Lauren Conrad to introduce the first “Keep up with Your Blonde” campaign.

June 10, 2014

Beauty company L'Oréal Paris has applied image recognition technology to target product ads based on the hair color identified in photos of faces for its Ombré campaign, which is now live on GumGum's in-image advertising platform.

June 2, 2014

Henkel has signed an agreement with TSG Consumer Partners to acquire three U.S. hair care brands — SexyHair, Alterna and Kenra — for about 270 million euros in cash.

May 28, 2014

Nail care company Kiss Products has expanded its portfolio to include an array of beauty products, including the new Red by Kiss Handle-Less 1875W hair dryer.

May 23, 2014

Philips Norelco, an electric shaving and grooming brand, along with baseball All-Star Nick Swisher, are rallying guys across the United States to show support for our military service members by sporting the iconic military haircut — the “High & Tight” — using the new Philips Norelco Hairclipper 7100.

May 7, 2014

Maybelline New York is amping up the volume yet again with the introduction of Pumped Up! Colossal Mascara by Volum’Express.

April 18, 2014

Celebrity hairstylist Cristophe is expanding his line of hair care products with the introduction of a new Dry Shampoo formulated with vitamins and antioxidants.

April 17, 2014

EveryOne, a Small World Trading Co. brand, has expanded its portfolio with a new line of natural hair care products.

April 11, 2014

Men’s grooming brand American Crew has announced the return of company founder David Raccuglia as a key creative consultant.

April 11, 2014

L'Oréal Paris has added celebrity hair colorist Kari Hill to its roster of experts, the beauty brand announced on Friday.

April 9, 2014

Unilever’s Clear Scalp & Hair is bringing stories of resilience to the national stage on NBC's reality show "The Voice."

April 9, 2014

Not Your Mother’s hair care brand expanded its U.S. retail distribution with more than 10,000 stores and almost doubled its SKU count in first quarter 2014, and now the manufacturer is broadening its international reach by launching in Walmart Mexico.

April 3, 2014

The Miss Universe Organization and Farouk Systems have partnered to create the first hair care line together, named Miss Universe Style Illuminate by CHI. The line will hit shelves April 22 and be exclusively sold at Ulta Beauty.

April 1, 2014

Innovative Products has announced the launch of Gotcha Covered, a line of children’s daily use hair care products for head lice prevention.

March 31, 2014

Cristophe Professional, a hair care line developed by celebrity stylist Cristophe, is now available at Ulta Beauty.

March 27, 2014

Renessence LLC has announced the launch of the Renessence Hair Renewal System, a plastic surgeon-formulated line that employs stem cell technology to battle hair loss.

March 26, 2014

Japan’s Gatsby, a men’s grooming brand in Asia, is moving forward with the U.S. expansion of its hair wax line, Moving Rubber, by increasing its presence within Ricky’s NYC locations.

March 25, 2014

With its newly relaunched John Frieda Frizz Ease collection, Kao USA has created a brand movement encouraging women to “never pull back.”

March 11, 2014

Ampro Industries, the maker of protein styling gels and the Shine 'n Jam product line, has expanded its portfolio with the new Clear Ice brand.

March 11, 2014

Hair care brand TRESemmé has announced the launch of its new 7-Day Keratin Smooth hair care system for frizz-resistant hair that promises to last.

March 10, 2014

Shaving trends among men — or rather the lack thereof — has shaken up the razor segment a bit as more men are opting to sport facial hair, but manufacturers remain optimistic as they churn out new innovations and see a decline of “loaded pantries” on the horizon.

March 6, 2014

Indie beauty brand Oyin Handmade has announced that, starting in April, its products will be available in select Target stores across the country and online at Target.com.