March 26, 2012

Kraft’s new MilkBite milk and granola bars address the “better-for-you” snack segment by combining real milk, whole grain granola and other tasty ingredients in one convenient treat.

March 20, 2012

Kellogg's has expanded its Special K line to include granola bars.

March 6, 2012

Kashi has launched new Soft n' Chewy granola bars in a banana chocolate chip flavor.

March 5, 2012

Quaker Oats has introduced a new line of packaged cookies that feature whole grain oats as a staple ingredient.

February 17, 2012

After strong growth, the cereal/granola bar category is showing slower growth.

February 13, 2012

Kraft Foods is bringing a new snack to the refrigerated dairy aisle.

February 2, 2012

A new Nature Valley product has made its way to the granola aisle.

October 26, 2011

Nature’s American Co. has introduced an enhanced granola product.

October 17, 2011

Emerald has added "fun packs" to its lineup of Breakfast on the go! nut and granola mixes.

July 5, 2011

Post Foods has expanded its Pebbles cereal lineup with a limited-edition flavor. New Pebbles Boulders Stone Age caramel apple now is available on store shelves nationwide.

June 21, 2011

Keebler has introduced a new, wholesome sweet treat.

June 3, 2011

Kashi has introduced a decadent addition to its TLC layered granola bars line.

March 29, 2011

Kudos is rolling out a new and improved line of granola bars this May.

March 15, 2011

Among the best real estate in a supermarket is the checkout line, where customers usually can find shelves of candy, gum and other small items. But a supermarket in Albert Lea, Minn., is offering healthy choices to a captive audience, according to published reports.

February 18, 2011

Dollar sales in the snack/granola bar category have grown nearly 8% in the past year, according to Sue Viamari, editor of Symphony­IRI Group’s Times and Trends report.

February 7, 2011

Dannon has expanded its Activia line with a blend of low-fat yogurt, fruit pieces and low-fat crunchy granola.

December 6, 2010

Kashi is boosting its sustainability efforts by reducing the packages of its products by as much as 12.4%.

November 15, 2010

Families count on cereal for convenient, affordable nutrition. Quickly prepared or eaten on the go, cereal is a convenient breakfast option for today’s busy families that also provides important nutrients. Studies have proven that eating breakfast is closely linked to healthy body weights, improved mental alertness and physical performance. Plus, people who skip breakfast don’t make up for the missed nutrients later in the day.

October 24, 2010

There is little question that the ongoing recession has reshaped consumer-purchasing habits, particularly, as it...

October 24, 2010

There is little question that the ongoing recession has reshaped consumer habits. With more families...

September 22, 2010

A single day's production of a certain General Mills' Nature Valley granola thins flavor is...

September 12, 2010

Kellogg’s Bear Naked brand, which includes premium granola, trail mix and granola bars, has entered...

September 12, 2010

Consumers may be saying one thing and doing another when it comes to choosing healthy...

August 23, 2010

Natural food company Bear Naked has added three new trail mix blends to its 100%...