July 17, 2013

The new flavor is being introduced on the heels of the company's family-oriented, "Wherever you go, go playfully" campaign, which is dedicated to providing tools for families to "empower playfulness," as well as a donation portion where GoGo squeeZ will donate $1 — up to $100,000 — to The Life is good Playmakers for every share of the company's #GoGoPlayfully hashtag or other website multimedia content.

March 21, 2013

Like all of the brand's products, AppleGrape is made with 100% fruit, featuring a blend of apples, grapes and no artificial additives.

November 28, 2012

The company decided to expand their kids' line of fruit snacks as they learned adults 18 years and older made up 30% of their consumer base.