January 9, 2014

How retailers are investing in and addressing sustainability and how manufacturers are adjusting is the focus of a new video report on PLMALive.

December 5, 2013

GfK Consumer Experiences North America on Thursday released its GfK Brand Benchmark Study, which assessed US consumers’ relationships with hundreds of products and services in 48 categories, and found stark disparities in what different generations value in a brand.

October 15, 2013

Nearly half of patients with schizophrenia don't comply with doctors' prescription instructions, according to a new physician survey.

October 3, 2013

Thirty-seven percent of shoppers in the United States are shopping omnichannel, compared with 29% around the globe, according to a new study.

April 30, 2013

Even decades of social change haven't changed one thing: women's continued dominance of the retail marketplace, according to a new study.

May 3, 2012

Smartphones and tablets are assisting "extreme" shoppers, according to new research conducted by GfK.

October 20, 2011

Economic anxiety continues to plague U.S. consumers, with 84% planning to spend the same or less this holiday season, according to a new report released by GfK Custom Research North America on Thursday.

May 20, 2011

An Associated Press/GfK poll released Friday determined that rising gas prices will cause “serious” hardship for as much as 41% of Americans.