Consumers have found a soft spot for hardwood floor mops as concerns about indoor air quality, rising asthma rates among children and a desire for convenience has swept widespread interest in the fledgling category.
SC Johnson’s latest Windex product touts 90% less plastic than the traditional 26-oz. trigger bottle. New Windex Mini is a concentrated refill pouch that “saves six times as much plastic waste that goes into a landfill, compared with a traditional bottle,” according to SC Johnson chairman and CEO Fisk Johnson.
Clorox on Friday confirmed it has received an unsolicited conditional proposal from Icahn Enterprises to acquire the company for $76.50 per share, subject to due diligence, financing and other conditions.
Walt Disney Studios and Jerry Bruckheimer Films announced that the latest installment of the "Pirates of the Caribbean" series, "Pirates of the Caribbean: On Stranger Tides," will be available on high-definition Blu-ray, Blu-ray 3D and movie download on Oct. 18.
Responding to customer feedback, Procter & Gamble announced that it has improved its Pampers Cruisers diaper line to include improved softness, a 20% longer absorbent patch and new "Sesame Street" designs.
Discovery Communications recently announced the launch of a line of branded Discovery Fit & Health consumer products designed to provide proactive health and fitness lifestyle solutions for health-conscious consumers.