May 5, 2016

Mars Petcare is launching a new campaign to encourage consumers to ad wet food to their dog's dry kibble.

May 3, 2016

Raid is tackling the growing bed bug problem in America with a new product that detects the insects before a large-scale infestation can occur.

May 2, 2016

A brand known for softening laundry for over 30 years is taking category leadership and innovation to the next level with two new product introductions. 

April 28, 2016

One of the world's largest educational toy-makers is bringing a new collection of products to store shelves.

April 27, 2016

A leading brand in supportive breastfeeding products is partnering with Lifetime Television on a special event to promote the positive effects and benefits of breastfeeding.

April 27, 2016

Brandperx is launching a Bump Bag targeted to expectant moms that will contain some of the most popular brands in drug stores.

April 25, 2016

Hallmark Signature is helping celebrate mom with new cards designs that aim to be as extraordinary as she is.

April 22, 2016

A new brand is seeking to capitalize on the increasing popularity of natural and non-toxic cleaning products. 

April 21, 2016

Rand McNally is leveraging the rising popularity of adult coloring books with a brand new book featuring world cities that promises to educate as well as entertain. 

April 15, 2016

Household product brand Better Life is launching the spring cleaning season with some tips, and an omnichannel sweepstakes with Target.

April 12, 2016

One of the most popular household brands in America is targeting cat owners who want cleaner smelling home.

April 12, 2016

Kotex and Poise are kicking off an unprecedented partnership with HelloFlo, an e-commerce company focused on providing products, content and services for women and girls through every life stage.

April 7, 2016

Hallmark is launching a new lifestyle brand to meet the ever-evolving needs of Hispanic consumers. 

April 4, 2016

As the hot, humid months of summer loom, BugBand aims to give consumers a natural line of defense against mosquitoes. 

April 1, 2016

Amazon's Dash Button orders have grown by more than 75% in the last three months and now take place more than once a minute.

March 31, 2016

As part of the partnership, GMDC will share next practices and shopper insights at KOTRA’s annual business partnership conference April 1 in Los Angeles.

March 31, 2016

The manufacturer of some of the most popular household cleaning products in the United States is rebranding one of its leading product lines.

March 31, 2016

The world's largest manufacturer of premium scented candles is taking consumers on a trip to Margaritaville.

March 28, 2016

With IRI Lift, marketers can better optimize their media allocation to increase return on advertising spending by 30% - 70%.

March 28, 2016

A leading brand of activity kits for kids is launching a new book and craft line for kids ages 4 and up. 

March 23, 2016

The popular snack brand Triscuit is getting behind a cause that is near and dear to the heart of all food lovers.

March 21, 2016

The Food and Drug Administration proposed banning powdered surgical gloves on Monday, saying the powder can carry dangerous allergens into the air.

March 21, 2016

A new venture from industry veteran and former CHPA VP Ted Peterson is looking to work with senior CPG executives to identify business growth opportunities.

March 18, 2016

Drive DeVilbiss Healthcare is introducing some new products designed to alleviate some of seniors' greatest worries.