February 5, 2015

Shelf talkers, power wings, corrugated cardboard displays — these have all been used to great success in promoting sales at the shelf or in the aisle. But as more and more consumers walk those aisles with a smartphone or tablet in hand, or shop the store from the convenience of their desktop, digital collaboration between retailer and supplier may represent an extremely lucrative method to sway that in-store purchase on top of traditional POP.

February 5, 2015

Menasha Packaging has teamed up with Shelfbucks, an in-store beacon promotion and Smart Display platform, to transform how retailers and consumer packaged goods companies engage with customers via a beacon-based platform that brings the power of the Internet to shelves and displays.

February 3, 2015

Energizer's Household Products division introduced a new battery product called Energizer EcoAdvanced. It is the world's first AA battery constructed with 4% recylced batteries, according to the company.

February 3, 2015

Much of the mobile app experience happens in the comfortable, unrushed environment of the home, with 85% of shoppers preferring to shop there via mobile.

February 2, 2015

With Super Bowl Sunday now behind us — arguably, the biggest night of the year for TV advertising — DSN thought we'd get in the "wayback machine" and take a look at our favorite CPG commercials of all time. Except after Sunday night, we had to add one new entry to the list.

January 29, 2015

The Joint Industry Coupon Committee urged retailers to prepare for the retirement of UPC Prefix 5 barcodes from manufacturer coupons.

 

January 28, 2015

The Yankee Candle Co. on Wednesday announced the launch of new fragrances for spring 2015.

January 27, 2015

The Global Market Development Center last week named Dewayne Rabon, group VP center store for Bi-Lo Holdings, as the new chairman of the board.

January 27, 2015

IRI has hired Michael Rosenthal as EVP of global operations. Rosenthal is a member of the executive leadership team and reports to Andrew Appel, president and CEO of IRI.
 

January 27, 2015

 The OurPet Co. on Tuesday announced the launch of several new products for its line of Pet Zone cat toys.

January 23, 2015

Mobile is increasingly influencing all stages along the shopper’s path-to-purchase for CPG items. New research from mobile audience intelligence firm NinthDecimal examines how mobile usage and marketing is transforming how shoppers interact with CPG brands.

 

January 20, 2015

Menasha Packaging has collaborated with the Path to Purchase Institute on a new industry report that identifies leading-edge marketing practices that improve the effectiveness of shopper marketing investments.

January 20, 2015

U.S. consumers spent $120 billion on private label products during the past year, marking a year-over-year increase of 2.1%, according to the latest IRI Times and Trends report.

January 15, 2015

Digital collaboration between retailers and CPG companies will help amplify sales by driving the availability of products and making the best use of shelf space and trade promotion funds.

 

January 13, 2015

Menasha Corp. on Monday announced that it has acquired PearceWellwood of Brampton, Ontario.

January 13, 2015

RB (formerly called Reckitt Benckiser) has unveiled its new Amopé Pedi Perfect electronic foot file.

January 9, 2015

For the month of December, brick-and-mortar retailers realized a 6.5% decline in year-over-year sales

January 8, 2015

Nearly a quarter (21%) of Americans stated that they are likely to return or exchange at least one of the presents that they received this holiday season, according to a study released Wednesday by Retale.

January 7, 2015

Hallmark and Mattel announced a new licensing agreement which will bring the Barbie brand back to Hallmark in 2015.

January 6, 2015

Grocer Fresh & Easy has reinvigorated its brand and its stores with a focus on more fresh and natural foods, and is bringing this mission to life through a pilot in Las Vegas.

January 6, 2015

L&R Distributors, a distributor of more than 35,000 HBC, GM and cosmetics products, has promoted Lee Colarco to VP of category management and procurement.

December 18, 2014

Alex Brands has acquired toy brand Shrinky Dinks for an undisclosed amount.

December 18, 2014

According to Retale survey results, 15% of all holiday shoppers wait until the last minute to do their gift buying.

December 17, 2014

They say the Holidays are a time for reflection and with Super Bowl Sunday — perhaps the biggest night of the year for TV advertising — just around the corner, the editors and publishers of DSN thought it would be fun to look back at our top 12 TV commercials of all time for CPG brands. Did your favorites make the cut?