April 19, 2012

Dexas has introduced two new kitchen products: a new melon slicer and watermelon cutting and serving board.

April 19, 2012

The Dr Pepper Snapple Group has inked a multiyear deal with a National Football League franchise.

April 19, 2012

Hidden Valley is updating the packaging on its salad dressing products to address gluten-sensitive and gluten-intolerant customers.

April 19, 2012

A new potato chip flavor celebrating a popular sandwich has hit store shelves.

April 19, 2012

The Personal Care Products Council and the Safe Cosmetics Alliance has announced support for legislation to strengthen and modernize regulatory oversight of the industry and to create a greater role for the Food and Drug Administration in assessing the safety of personal care products.

April 19, 2012

Sunbelt Bakery has added a new product to its line of preservative-free granola cereals.

April 18, 2012

Aveeno has announced the launch of the Be An Active Natural fund to award individuals and organizations that are creating positive change in their communities.

April 18, 2012

To encourage consumers to rethink aspirin for pain relief — according to a recent Bayer survey, only 8% of respondents reported taking aspirin more often that other OTC pain relievers — Bayer on Tuesday issued the Fast Relief Challenge and is giving away 100,000 bottles of Bayer Advanced Aspirin so consumers can put the pain reliever to the test.

April 18, 2012

Celebrity Ellen DeGeneres has partnered with TLK Fusion in featuring Curls, the hair care line geared toward curly hair, in all the greenrooms of her daily talk variety show.

April 18, 2012

Kellogg's has unveiled its "From Great Starts Come Great Things" campaign, which celebrates how U.S. Olympians became the athletes they are today.

April 18, 2012

GNC on Wednesday announced its partnership with actor/producer Mark Wahlberg on the launch of Marked, a new nutritional supplement line designed to meet the demanding lifestyles of fitness consumers.

April 18, 2012

Planters has partnered with a magazine to launch a new snack aimed at men.

April 18, 2012

A new line of nut cluster snacks is looking to expand its market reach.

April 18, 2012

The Coca-Cola Retailing Research Council on Monday published the final installment of its five-part report on social media, which suggested that grocery marketers significantly can leverage any social media participation by simply responding to tweets on Twitter and exploring the potential of professional networking site LinkedIn, where activity has been supercharged by the recession.

April 18, 2012

While 46% of consumers are more inclined to purchase a product if it is eco-friendly, nearly 60% are unwilling to pay more money for that eco-friendly product or service, according to new research.

April 18, 2012

Thermos announced this week the launch of its latest line of drinkware and accessories designed for children ages 6 months and older.

April 18, 2012

Tidy Cats has launched a new campaign to support its latest cat litter formula.

April 18, 2012

Prince of Peace Enterprises on Tuesday announced the winners of a sweepstakes the company launched for its Tiger Balm brand.

April 17, 2012

Thanasi Foods has expanded its Bigs sunflower seeds line with a new flavor.

April 17, 2012

Coors Light is kicking up its sponsorship of Mexico's Primera soccer division by reaching out to Hispanic consumers with new digital efforts.

April 17, 2012

Two weeks after Avon rejected Coty’s bid to snap up the company in a deal valued at $10 billion, Coty is reaffirming its interest in Avon and is urging Avon shareholders to push for the offer.

April 17, 2012

Johnsonville Sausage has introduced four varieties of premium fully cooked sausage.

April 17, 2012

Hispanic consumers in the United States are considered a "fundamental component to future business success," according to a new Nielsen report.

April 17, 2012

Procter & Gamble, a worldwide Olympic partner, has launched its global P&G "Thank You Mom" campaign in celebration of 100 days to go until the opening ceremony of the London 2012 Olympic Games.