April 29, 2014

As part of a competition between Fruity Pebbles and Cocoa Pebbles to see which cereal is more popular with fans, Post Foods announced two professional American soccer players to grace its cereal boxes.

April 29, 2014

Tic Tac mints, a brand from the Ferrero Co., announced the debut of limited edition Summer Ice Pop Tic Tac mints.

April 29, 2014

The makers of Flipeez and Stompeez have announced the introduction of Snackeez, an all-in-one drinking and snacking cup.

April 29, 2014

SodaStream, a manufacturer and distributor of home beverage carbonation systems, last week announced SodaStream Free, a range of fruit-flavored syrup concentrates that allows consumers to make lightly flavored sparkling beverages in the home.

April 28, 2014

Cracker Jack'D, a brand from Frito-Lay, announced the addition of Energy Trail Mixes to its line of products.

April 28, 2014

Johnson & Johnson on Monday hosted a 30-minute walk-through of the Johnson & Johnson Health & Wellness Experience. Over the course of the presentation, J&J executives showcased a number of consumer and corporate wellness initiatives implemented by J&J, including its Corporate Athlete Program, the 7-Minute Workout app, the Digital Health Scorecard app and the Care4today app.

April 28, 2014

Looking to “break the myths” about millennials, and help marketers and brands effectively engage with them, Nielsen has released a new report, dubbed “Millennials: Breaking the Myths of this No Strings Attached Generation.”

April 28, 2014

The Thomas' brand, a creator and baker of English muffins, introduced it's flavor of the year: Cinnamon Vanilla.

April 25, 2014

GNC Holdings is launching a new national brand campaign: "Beat Average." The campaign is designed to open a conversation with health-and-wellness consumers about their daily personal wellness goals and how GNC can be their ongoing partner and ally in beating average.

April 25, 2014

Ale or Lager? Stout? Lambic? Pilsner? These are the questions candy makers at Jelly Belly Candy Co. asked themselves before creating what they say is the world’s first beer-flavored jelly bean.

April 25, 2014

Lay's potato chips, a brand from PepsiCo's Frito-Lay division, earlier this week announced that its Lay's Air Pops crisps would be entering more markets across the United States. In celebration of the expanded distribution, the company is introducing a new variety to the Air Pops lineup.

April 25, 2014

Popchips, a popped snack company, earlier this week announced that it's giving consumers "more to love," as it infuses its snacks with bolder flavors and 15% more chips for the same price.

April 24, 2014

Mountain Dew, a brand from PepsiCo, on Thursday announced that for the first time, Mtn Dew Baja Blast — which is only available as a fountain beverage at Taco Bell — will make the leap to store shelves for a limited time beginning May 5.

April 24, 2014

Inergetics on Wednesday announced it has entered into a letter of intent to purchase the assets of OmEssentials, a private company dedicated to the development of advanced nutritional formulations and progressive nutrition education supporting the yoga, wellness and health food industries.

April 24, 2014

Jelly Belly Candy Co. will celebrate its American heritage with the introduction of two new patriotic bags of Jelly Belly jelly beans.

April 24, 2014

Yoplait, a brand from General Mills, on Thursday announced two new spring seasonal yogurts to its lineup.

April 23, 2014

Nutrition 21 on Tuesday announced that it has entered into a multi-year license agreement with Church & Dwight for the use of chromium picolinate in Church & Dwight’s dietary supplement products.

April 23, 2014

Last weekend marked the in-store retail debut of the Prettie Girls!, a line of multicultural dolls, at H-E-B stores.

April 23, 2014

The Yankee Candle Co. announced the launch of Dream Garden, a limited-edition collection of fragrances inspired by garden parties.

April 22, 2014

Following a multifaceted deal with Novartis on Tuesday, GlaxoSmithKline and Novartis have created a consumer healthcare giant with annual worldwide revenues of $11 billion on a 2013 pro forma basis.

April 22, 2014

Mars Chocolate last week announced the introduction of the "M-Ball," a peanut M&M's-shaped twist on the traditional soccer ball.

April 22, 2014

NBTY, a global manufacturer and distributor or vitamins and nutritional supplements, introduced Nature's Origin, the company's first complete line of vitamins, minerals and herbal supplements.

April 22, 2014

PepsiCo on Tuesday announced the debut of new Twistos Baked Snack Bites to its portfolio.

April 22, 2014

Novartis on Tuesday made a number of moves that have fundamentally reshaped its business, according to published reports.