Content about Fritos

April 5, 2011

Frito-Lay is spicing up its Doritos, Fritos and Ruffles brands with a zesty offering.

February 25, 2011

After complaints about Frito-Lay's noisy biodegradable bags for its SunChips brand were made loud and clear by consumers, the bags now deliver the same eco-friendly message on a quieter scale.

January 5, 2011

DALLAS — Reducing sodium is at the top of consumer request lists when it comes to what they want in snacks, according to Frito-Lay. SymphonyIRI data showed that 52% of consumers in 2009 identified low sodium as an important snack attribute — up from 43% in 2007.


Manufacturers are giving consumers what they want. Frito-Lay, for example, continues to expand its lightly salted chip varieties, which offer 50% less sodium per ounce per serving.

January 3, 2011

A nut snack brand now is part of a candy company's portfolio.

December 28, 2010

Frito-Lay will reformulate half of its snack products to be completely natural by the end of 2011. The products will include no artificial or synthetic ingredients, no artificial flavors and no preservatives, including MSG.

November 14, 2010

Frito-Lay continues its commitment to college football fans with a new, limited-edition football-shaped version of...

November 14, 2010

Tostitos has launched its new Tostitos Artisan Recipes tortilla chips in time for the holiday...

October 4, 2010

After launching eco-friendly bags for its SunChips brand, Frito-Lay again is looking to revamp the...

August 22, 2010

PepsiCo’s Frito-Lay North America has added two new varieties to its lower-sodium snack offerings. Fritos...

June 28, 2010

PepsiCo's Frito-Lay unit has kicked off its own salt-reduction initiative by introducing Lightly Salted potato...

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