February 5, 2014

Dr. Fresh announced a partnership between its Firefly kids toothbrush brand and Oral Health America to promote regular brushing through accessibility and fun while benefiting OHA's Smiles Across America program.

November 27, 2013

The Yucaipa Cos., a U.S.-based private investment firm, officially acquired Fresh and Easy Neighborhood Market from U.K.-based Tesco PLC, the company said.

September 10, 2013

Just a few pieces of Halloween candy can go a long way toward satisfying kids’ cravings for sweet treats, but large quantities lead to tooth decay. That’s why dentists are teaming up to host this year’s Halloween Candy Buyback program.

February 27, 2013

Dr. Fresh has introduced a new toothpaste designed to be squirted directly into the mouth, the company said Wednesday.

December 18, 2012

Dr. Fresh, a designer and marketer of oral care products, has acquired the Reach brand of manual toothbrushes from the Johnson & Johnson Healthcare Products Division of McNeil-PPC.

June 24, 2012

What’s the buzz in beauty? Walking the NACDS Marketplace show floor, there is definitely more of the same old same old, but DSN beauty expert Antoinette Alexander found several products she thinks will make the cut.

June 24, 2012

Fresh is driving new trips to drug stores — there is no denying. But, in general, drug stores have been good at creating more reasons to shop their stores. DSN identified a few hot consumables and GM products that are likely to help grow impulse purchases.

April 12, 2012

Dr. Fresh, an oral care products manufacturer known for its FireFly toothbrush, has entered a new licensing agreement to serve as the exclusive U.S. manufacturer and marketer of Angry Birds-branded oral care products.

January 20, 2012

Celebrity Denise Richards announced on her blog on Jan. 2 that she has teamed up with stylist Cristophe to create her own hair care line.

August 2, 2011

Dr. Fresh has announced the introduction of its new pink Barbie rotary toothbrush, the newest cousin to the manufacturer’s popular FireFly light-up toothbrush.

June 20, 2011

Fresh & Easy took home 39 medals for its exclusive wines from the 72nd Annual Los Angeles International Wine & Spirits Competition.

June 8, 2011

Dr. Fresh, a maker of personal care products, perhaps best known for its FireFly flashing toothbrush for children, has announced that a Wilmington dentist has won recognition for making pediatric dental services available to uninsured, needy local families.

January 6, 2011

Dr. Fresh said that it has reintroduced a Binaca brand product.

September 12, 2010

OMI Industries, the manufacturer of odor abatement solutions, announced its sponsorship of the 2010-2011 Chicago...

March 22, 2009

Dr. Fresh, a manufacturer of oral care products, has entered the natural products market with...

February 1, 2008

When retailers and suppliers gather at the Cough, Cold and Allergy Show on March 2 at the Hilton Sandestin Beach Golf Resort and Spa in Destin, Fla., they will be discussing a variety of issues, including the impact of the FDA's recommendation against the use of cough-cold medicines for children under 2 years of age.