DSN visited with Mike Greene, VP government relations for the Council for Responsible Nutrition, to talk about the role one of the leading VMS associations plays on Capitol Hill. "[Right now], the new dietary ingredients issue is one of the core issues that needs to be addressed," Greene said. "When I'm on Capitol Hill and talking about NDIs, I typically talk about it as the last piece of the puzzle that is the Dietary Supplement Health and Education Act."
The Council for Responsible Nutrition celebrates its 40th anniversary this fall. DSN sat down with president and CEO Steve Mister to discuss what the supplement category was like four decades ago, and how the association is setting the stage for four decades from now.
Walmart, Costco and Rite Aid are three retailers driving significant traction in vitamin, mineral and supplement sales, TABS Group reported in May, helping to take share away from such online retailers as Amazon, which captures 36% of all online vitamin traffic, even as sales overall were up 3% to $11.8 billion.
Pfizer Consumer Healthcare in May joined the gummy vitamin lineup with the launch of Centrum MultiGummies, adding the leading multivitamin brand to the number of adult gummy vitamin options on the shelf.
Dietary supplement manufacturers should include a daily serving of at least 150 mcg of iodine in all multivitamin/mineral supplements intended for pregnant and lactating women in the United States, the Council for Responsible Nutrition advised in guidelines for industry released Tuesday.