The philanthropic arm of the American Pharmacists Association has announced this year's recipients of an award that recognizes pharmacists who increase medication adherence, reduce drug misadventures and promote the use of national treatment guidelines.
In conducting research on how consumer packaged goods (CPG) and food and beverage companies can better work with retail partners to develop effective mobile marketing strategies, we recognized an opportunity for marketers to focus on the Hispanic population. With a growth rate more than four times that of the entire country and an expected 2015 purchasing power well in excess of $1.25 trillion, the U.S. Hispanic population is one of the most important consumer segments for CPG and food and beverage companies.
Nestle Pure Life has launched its 2012 Nestle Pure Life Hydration Movement, an extension of the brand's pledge program where more than 99,000 families have made a commitment to swap one sugared beverage a day for water for a year.
Innovate or stagnate into irrelevance. That’s the message chain pharmacy leaders had for their colleagues at last week’s National Association of Chain Drug Stores’ 2012 Annual Meeting in Palm Beach, Fla.
Sears Holdings, the parent company of Kmart, expects to make a profit of between $155 million and $195 million in first quarter 2012, compared with a $165 million loss in first quarter 2011, the company said Tuesday.