Catalina Marketing announced the debut of a new purchase-based targeting solution for consumer packaged goods advertisers that incorporates shopper understanding and analytics into campaign planning and measurement to drive improved performance.
The Coalition for Consumer Information on Cosmetics’ Leaping Bunny Program, the gold standard in cruelty-free certification of personal care and household products, is partnering with Drugstore.com's The Natural Store to increase awareness around cruelty-free shopping and the availability of cruelty-free products on the website.
Pertussis, also known as whooping cough, once was among the most feared childhood diseases and was a frequent killer of young children. Today, it's mostly under control, a testament to the importance of vaccinations.
Sales of coconut water continue to soar. According to a recent report from Mintel, the U.S. market for coconut water was around $350 million in 2011, representing 2% of the total fruit juice and drinks sales.
Coty announced on Friday the unveiling of its new corporate website, which modernizes the company's digital presence and is designed to reflect Coty's innovative "Faster. Further. Freer." corporate culture.
The launch of CVS/pharmacy’s Spanish-language website is especially important when you consider the fact that the company is attempting to do something that only one other retailer has been able to do. Yep, one.