By adding complementary specialty medication offerings to their generic drug businesses, manufacturers can add instant value and counteract the margin compression that is currently occurring as a result of high generic drug utilization.
Mylan on Friday announced that Supreme Court Chief Justice John Roberts has denied Teva's application for an injunction seeking to prevent Mylan's launch of a generic version of Copaxone (glatiramer acetate injection) pending the Supreme Court's decision on Teva's appeal.
Walgreens on Monday announced that it is now offering expanded travel health services, including immunizations and consultations, to support the nearly 60 million annual planned trips by U.S. residents venturing outside the country.
"It is the race to attract shoppers and gain trips that is causing some retailers to lose their core identity which can potentially lead to puzzlement among consumers," writes Dave Wendland, Hamacher Resource Group vice president, in his latest entry.
Actavis and Forest Laboratories on Thursday announced that they have each received a request for additional information from the Federal Trade Commission in connection with Actavis' pending acquisition of Forest.
Good news for manufacturers and retailers: Millennials are, in fact, brand loyal. That’s according to a new survey of Millennial consumers from marketing data provider Adroit Digital, which found that 64% of Millennials are more brand-loyal or as brand-loyal as their parents, with 24% considering themselves to be more brand-loyal than their parents.
Evidence-based interventions at the local and national levels provide promising strategies for reducing racial and ethnic health disparities related to HIV infection rates, immunization coverage, motor vehicle injuries and deaths, and smoking, according to a new report by the CDC's Office of Minority Health and Health Equity released Thursday.
Dole, a producer of fruits and vegetables, and Almond Breeze, a brand from Blue Diamond Growers, are launching simultaneous Peel the Love Banana Cabana Tours in 2014. The tour will play up the versatility and fun of bananas and offer new ways to add fresh produce to summer meals, snacks and entertaininment plans, the company said.
Star Group, an independently owned marketing communications firm, announced a merger with Vox Medica and its parent company, Independence Healthcom Strategies Group. Star Group also merged in Calcium NYC, a full-service healthcare agency.
A new study in the American Journal of Preventive Medicine analyzing weekly patterns in health-related Google searches reveals a recurring pattern that could be leveraged to improve public health strategies.
Supergoop!, which makes multi-functional sun care formulas, has teamed up with entrepreneur and international tennis star Maria Sharapova, welcoming her to the Supergoop! team as a co-owner with founder and CEO Holly Thaggard.
A new study released by mobile engagement provider Mobiquity has found that while 70% of people use mobile apps on a daily basis to track calorie intake and monitor physical activities, only 40% share data and insights with their doctors.