In an effort to emphasize the importance of touch, Beiersdorf’s Nivea brand hosted on Wednesday a consumer-engaging event in New York City’s Herald Square to celebrate National PDA Day and the official start of summer.
The market for health and beauty care products targeted to minorities continues to advance at a healthy pace, and marketers should be ramping up in new products and marketing campaigns sooner rather than later, according to a new report released from Packaged Facts.
This month, DSN C2B Mobile Insights presents the Drug Store Shopping Report Card. We asked our C2Bers to rate their most recent trip to the drug store — or wherever it is they go primarily to shop for pharmacy and health and beauty items. We received more than 1,500 responses from all over the country.
Three weeks after being named the first civilian director/CEO in the nearly 117-year history of the Army & Air Force Exchange Service, Tom Shull officially took the reins today of the $10-billion military retailer.
Soho Beauty was a sponsor of the quarterly Makeup Artists and Hair Stylists Guild I.A.T.S.E. Local 706 meeting held on June 3 in Burbank, Calif., and presented to the group its Professional Collection makeup brushes, the manufacturer announced.
More patients are actively looking for and expecting to find mobile health solutions, according to the global Economist Intelligence Unit report, which was commissioned by PricewaterhouseCoopers and released Thursday.
While headlines in the past two weeks warned consumers that calcium supplementation could increase the risk of cardiovascular disease, authors of the study that prompted those headlines — published last month in the peer-reviewed journal Heart — identified four significant confounding factors in the design of the study.
The slow economy, cost cutting and lower use of services by patients looking to save money will combine to cause healthcare spending to grow at a "historically" low rate in 2013, according to a new report released Thursday.
In 2011, the Convenient Care Association was interested in studying the impact of vaccine packaging in a retail clinic setting and conducted a pilot program. The pilot program looked at the perceptions of nurse practitioners and physician assistants working in 31 retail health clinics operated by The Little Clinic regarding the preparation and administration of flu vaccine via pre-filled syringes versus multi-dose vials. Featured is a discussion of how NPs and PAs perceive providing flu vaccine with pre-filled syringes versus multi-dose vials.
CVS Caremark has aggressively set its sights on enhancing medication adherence, and the initiatives are paying off as the company estimates that its PBM clients saved nearly $2.4 billion in 2011 because of improved medication adherence for chronic conditions, according to findings of its annual Insights Report.