June 22, 2011

The Soho brand, which is known for its soft-sided cosmetic bags and beauty cases, now is expanding into makeup brushes with a collection of ergonomically designed brushes for the mass market.

March 4, 2011

EcoTools, an earth-friendly bath and beauty products brand, has made its way to Walmart.

December 8, 2010

EcoTools once again is joining forces with actress Alicia Silverstone to introduce for the spring the revamped eco-conscious cosmetic bag and brush collection set dubbed EcoTools by Alicia Silverstone.