July 10, 2013

Efficient Collaborative Retail Marketing announced that BV Investment Partners has become ECRM’s majority shareholder, effective immediately. Greg Farrar was named ECRM's CEO.

April 18, 2013

Burgeoning manufacturing company Accelerated Manufacturing Solutions is anticipating an exciting year ahead as it celebrates two key achievements: the launch of its new brand of soft cosmetic bags and travel cases, which has already gained distribution at Walmart, and being awarded the Women’s Business Enterprise National Council certification for woman-owned businesses.

April 12, 2013

Homeostasis Labs was named "Best New Product" by retail buyers attending the ECRM Home Health Care conference last month for a new sugar-free line of dietary supplements formulated to boost health for people with diabetes.

March 13, 2013

Pernix Therapeutics was recently honored with a "Best Product" designation by retail buyers attending ECRM's Cough/Cold, Analgesics & Allergy EPPS here for its line of Dr. Cocoa pediatric dry cough-cold products.

January 15, 2013

Inergetics will be breathing new life into diet aid brands Bikini Ready and SlimTrim, the company noted on Monday.

January 9, 2013

Four-time NBA champion John Salley will be heading here next week to attend the ECRM Vitamin, Diet and Sports Nutrition conference in support of Natural Product Solutions.

December 3, 2012

Overall, promotional trade spend for Black Friday was down 15% for 2012 compared to 2011, according to an ECRM report released last week.

October 31, 2012

Consumers can now banish unsightly tan lines thanks to the tan line corrector from Tanee.

September 18, 2012

While traditional circulars still have their place within retail — especially when it comes to reaching older shoppers — there’s no doubt that the tides are changing as loyalty cards take a greater share of the 
promotional spotlight. 

September 18, 2012

UrgentRx's line of fast-acting, flavored powder, nonprescription medications was named “Best New Product” by retailers attending the ECRM Health Care show held late last month.

August 10, 2012

Efficient Collaborative Retail Marketing reported that the current drought conditions have yet to lead to an increase in food prices.

July 25, 2012

Retailers attending ECRM's Diet, Vitamin & Sports Nutrition EPPS last week identified AeroDesigns' AeroShot Energy as the best new product at the trade event.

April 30, 2012

AK GlobalTech last month was recognized with a Best Product of the Show Award for its AlcoMate SafeGuard (AL2500) at the ECRM Home Health Care EPPS here.

April 3, 2012

ECRM announced that a state-of-the-art center will be built in honor of its late leader Charlie Bowlus.

March 9, 2012

In addition to a comprehensive line of Vicks-branded humidifiers and thermometers, Kaz featured a number of hot/cold packs last week at the ECRM Cough & Cold and Allergy EPPS.

March 9, 2012

Longhorne, Pa.-based Scrips America launched a new children's fever reducer at the ECRM Cough & Cold and Allergy EPPS called Children's RapiMed.

March 8, 2012

Hyland's has extended its Defend lineup of cough-cold products with a pair of adult cough syrups — Defend Cough & Cold and Defend Cough & Cold Night — last week at the ECRM Cough & Cold and Allergy EPPS.

March 7, 2012

Hebron U.S.A. last week introduced a brand popular in Brazil into the U.S. market at the ECRM Cough & Cold and Allergy EPPS.

March 1, 2012

Oasis Consumer Healthcare's Halo oral antiseptic on Wednesday evening received Best Product honors from ECRM for the 2012 Cough & Cold and Allergy EPPS conference.

January 27, 2012

Meda Consumer Healthcare last week featured three revitalized Feosol SKUs, which are set to launch at retail in May, at the ECRM Vitamin, Diet & Sports Nutrition EPPS conference.

January 3, 2012

In late December, Drug Store News caught up with ECRM president Mitch Bowlus to find out what was in store for the company’s highly successful series of Efficient Program Planning Session meetings and the constantly evolving MarketGate technology that helps drives them.

December 23, 2011

ECRM president Mitch Bowlus expresses gratitude for 'overwhelming expression,' following loss of father, Charlie.

October 14, 2011

ECRM recently was recognized for its involvement with the nonprofit organization Operation Shoebox, a charity that delivers personal care items, food and stationery to soldiers stationed all around the world.

August 24, 2011

If the legacy of a man is measured in the number of people he positively influenced, then surely Charlie Bowlus was a titan of our industry.