April 3, 2012

ECRM announced that a state-of-the-art center will be built in honor of its late leader Charlie Bowlus.

March 9, 2012

In addition to a comprehensive line of Vicks-branded humidifiers and thermometers, Kaz featured a number of hot/cold packs last week at the ECRM Cough & Cold and Allergy EPPS.

March 9, 2012

Longhorne, Pa.-based Scrips America launched a new children's fever reducer at the ECRM Cough & Cold and Allergy EPPS called Children's RapiMed.

March 8, 2012

Hyland's has extended its Defend lineup of cough-cold products with a pair of adult cough syrups — Defend Cough & Cold and Defend Cough & Cold Night — last week at the ECRM Cough & Cold and Allergy EPPS.

March 7, 2012

Hebron U.S.A. last week introduced a brand popular in Brazil into the U.S. market at the ECRM Cough & Cold and Allergy EPPS.

March 1, 2012

Oasis Consumer Healthcare's Halo oral antiseptic on Wednesday evening received Best Product honors from ECRM for the 2012 Cough & Cold and Allergy EPPS conference.

January 27, 2012

Meda Consumer Healthcare last week featured three revitalized Feosol SKUs, which are set to launch at retail in May, at the ECRM Vitamin, Diet & Sports Nutrition EPPS conference.

January 3, 2012

In late December, Drug Store News caught up with ECRM president Mitch Bowlus to find out what was in store for the company’s highly successful series of Efficient Program Planning Session meetings and the constantly evolving MarketGate technology that helps drives them.


December 23, 2011

ECRM president Mitch Bowlus expresses gratitude for 'overwhelming expression,' following loss of father, Charlie.

October 14, 2011

ECRM recently was recognized for its involvement with the nonprofit organization Operation Shoebox, a charity that delivers personal care items, food and stationery to soldiers stationed all around the world.

August 24, 2011

If the legacy of a man is measured in the number of people he positively influenced, then surely Charlie Bowlus was a titan of our industry.

August 22, 2011

Within hours of the time Drug Store News first reported the tragic loss of ECRM founder and CEO Charlie Bowlus, the story already had become the most-commented-upon news item on DrugStoreNews.com since we launched the site in 1998. As this edition of the Weekly Drug Fix hits readers’ inboxes, more than 50 Drug Store News readers already had shared their memories of Charlie’s life and career — and how his friendship improved their own lives and careers — in posts on DrugStoreNews.com and on our Facebook page, as well as in direct letters to the editor. More than 100 others had shared their thoughts in a special online memorial bulletin board on the ECRM Marketgate website, ECRM.marketgate.com/marketgate/Charlie.aspx. In total, it’s enough for an entire issue of Drug Store News. And you better believe, it would be one BIG issue.

August 19, 2011

“[Charlie] never wanted the spotlight,” long-time friend and colleague Al Kraus noted in an online post, recalling a conversation with Charlie Bowlus over a drink one night in 1994, at the end of the very first ECRM show.

August 15, 2011

ECRM posted a memorial to founder Charlie Bowlus on its website over the weekend and provided details regarding a celebratory gathering here a week from Monday.

August 15, 2011

There’s no doubt that the industry is still coming to terms with the unexpected passing of ECRM CEO and founder Charlie Bowlus — a longtime industry veteran whose passion and humility touched so many lives.

August 11, 2011

It is with great sadness that Drug Store News reports the unexpected passing of ECRM CEO and founder Charlie Bowlus, who has died from complications following emergency surgery three weeks ago.

July 25, 2011

An energy strips brand that recently hit the market was honored with the 2011 Best New Product Award at the Efficient Collaborative Retail Marketing Diet, Vitamin and Sports Nutrition Show.

July 15, 2011

A group of Girl Scouts got a behind-the-scenes look at how an ECRM event works and learned about achieving success in business and using diversity as an advantage during the Empowerment/Diversity event for the Girl Scouts of Tropical Florida that ECRM hosted on July 11.

June 2, 2011

The CFO of Efficient Collaborative Retail Marketing is stepping into a new role.

May 13, 2011

L'Oréal's luxury products division has selected R/GA as its digital agency of record, responsible for the digital strategy of such brands as Kiehl's, Lancome and Giorgio Armani Beauty.

April 26, 2011

Efficient Collaborative Retail Marketing, known to industry executives as ECRM, announced the launch of its updated website.

March 3, 2011

ECRM on Wednesday evening announced the Vendor Award recipients for its ECRM Cough & Cold and Allergy event, recognizing GOJO Industries for the “Most Prepared,” the Emerson Group for “Best Room” and Cobalis for “Best New Product.”

January 28, 2011

A former Albertsons executive has been named the newest VP pharmacy at ECRM.

January 25, 2011

Parlaying off of the success of energy shots, iChill Beverages hopes to offer a relaxation alternative with the iChill relaxation shot, introduced last week at the ECRM Vitamin, Diet and Sports Nutrition conference.