In a new survey of approximately 2,700 American customers, the Canadian International Pharmacy Association found continued demand for safely ordering prescription medications online from licensed Canadian pharmacies.
Is this the year that restrictions on the use of over-the-counter medicines in conjunction with a flexible savings account are lifted? If you consider the value proposition — the $102 billion saved each year by the use of OTC medicines — and that health care is moving toward a more value-based, outcomes-driven system, it would certainly seem so.
Five macro trends impacted sales of OTC medicines in 2014, Bob Sanders, EVP at IRI, shared with attendees of the Consumer Healthcare Products Association Annual Executive Conference in March. On the plus side, switch continues to drive considerable growth across OTC aisles — Rx-to-OTC accounted for 19% of OTC sales and 27% of growth in the past five years, and that trend is likely to continue, Sanders said