July 1, 2014

Doritos brand, from PepsiCo’s Frito-Lay division, has just unveiled three new flavors that will hit store shelves in the spring.

April 21, 2014

Doritos, a brand from PepsiCo's Frito-Lay division, introduced something mysterious to snack food aisles across the country.

April 7, 2014

Cheetos and Doritos, two brands from PepsiCo's Frito-Lay division, announced the introduction of Cheetos Flamin' Hot/Doritos Dinamita Chile Limon Mix, which will bring a spicy-crunchy combo to consumers in a single bag.

March 11, 2014

Lay's, one of the marquee brands from PepsiCo's Frito-Lay division, has issued a last call for submissions in its search for its next potato chip flavor.

February 19, 2014

Doritos, a brand from PepsiCo's Frito-Lay division, announced a new addition to its Dinamita rolled tortilla chip line.

February 5, 2013

Budweiser's "Clydesdale" ad during the Super Bowl was the most effective aired during the football game, according to a new study.

June 1, 2012

Doritos and The Lonely Island announced a donation of $250,000 to the Berkeley Unified School District, located in Berkeley, Calif., as a part of their collaboration on the annual Doritos Crash the Super Bowl contest.

March 29, 2012

A spicier version of Doritos is making its debut.

March 16, 2012

Doritos is rolling out a new product this month.

November 7, 2011

The heat is on in the snack food aisle. “A lot of growth in the category is coming from more flavorful offerings, particularly in the chip category,” said Chris Clark, a spokesman for the Snack Food Association.

September 27, 2011

Doritos has kicked off its Crash the Super Bowl program with help from singing comedy trio The Lonely Island.

August 30, 2011

Frito-Lay has introduced Fiery Fusion snacks for its Doritos and Cheetos brands.

April 5, 2011

Frito-Lay is spicing up its Doritos, Fritos and Ruffles brands with a zesty offering.

December 10, 2010

Take a quick glance at the top 10 list, and not knowing that these are the brands resonating with today’s children/young adults, you might mistake this for a list of the top 10 advertising campaigns. Or the top 10 social media campaigns. Or the top 10 Super Bowl commercials. Or the top 10 things you’ll most likely find in your teen’s room.