September 11, 2013

Volume sales of pet foods have been flat, but a rash of premium brands have kept the category profitable for retailers. Dog owners spend an average of $239 annually, and cat owners spend $209 annually on pet food, according to American Pet Products Association.

While consumers are price sensitive, they won’t cut corners when it comes to what they feed their pets. A recent report by Mintel found that healthy eating trends are driving innovation and marketing strategies in the pet food market.

September 10, 2013

Products that focus on convenience are winning big in the pet category.

September 5, 2013

Natura Pet Products brand California Natural is rolling out a new grain-free dog food option, Pork Meal and Sweet Potatoes Formula, along with a new packaging design to highlight the brand's philosophy of using limited ingredients.

October 11, 2012

Anyone with pets knows that the challenge of getting them to swallow pills is up there with giving them baths.

October 25, 2011

Natura Pet Products has expanded its California Natural grain-free line.

August 24, 2011

The Frosty Paws freezer unit pictured here is located inline with pet care in this Giant supermarket located in central Pennsylvania.

August 24, 2011

Pet lovers want the best for their furry friends. Last year, Americans spent $55 billion on their pets, according to Packaged Facts, and the upward trend shows no signs of slowing.

June 7, 2011

Wellness natural pet food has introduced two dog food recipes that support total well-being among small dogs.

June 30, 2010

Eukanuba has launched a line of dog food that is free of corn, wheat, soy...

June 6, 2010

Pet products, much like children’s products, have proven to be recession resistant. Sales of all...