The Tummy Company on Monday announced the formation of a scientific advisory board composed of gastroenterology and pharmaceutical specialists to provide oversight of the new liquid antacid Relief OTC.
There are a number of growth drivers across the digestives space, starting with the biggest proton-pump inhibitor to make its way from behind the pharmacy bench to over-the-counter aisles since the original “Purple Pill” was switched in 2003.
Pfizer successfully switched Nexium to over-the-counter in late May, and with that brought a $6 billion book of prescription business to antacid aisles, according to IMS Health data compiled over 2012.
Procter & Gamble on Thursday announced it has teamed up with NFL Hall of Famer Dan Hampton to close out the Zero Burn Summer Barbeque Event Tour by making its way to the Chicago Air and Water Show on Aug. 17.
In honor of Breast Cancer Awareness Month, Psi Bands on Monday formed a charitable partnership with the National Breast Cancer Foundation, which provides help to those affected by breast cancer through early detection, education and support services.
How do you spell relief? Chattem on Thursday announced it is revitalizing the venerable Rolaids ad campaign that suggests relief is spelled "R-O-L-A-I-D-S" with a spelling bee challenge.The first-ever Rolaids “Eat Your Words” Spelling Bee challenge will be taking place at food festivals across the country, and online on the Rolaids Facebook page.
On May 23, two-time Indy 500 winner Arie Luyendyk and his son Arie Luyendyk, Jr. will introduce fans to a new form of heartburn relief as the official ambassadors for Relief OTC, a fast-acting liquid antacid, Tummy Co. announced Friday.
Comedian Larry the Cable Guy has teamed up with Prilosec OTC to show racing fans that “You Can’t Beat Zero” by offering them great “Zero Experiences” at two top stock car races and a chance at winning Prilosec OTC’s hottest wheels: a “monster” utility vehicle.
As many as 86% of Americans have experienced some type of GI or digestive issue in the past year, but according to recent Mintel research, some 40% of those who suffer from gastrointestinal issues are concerned about the side effects associated with them, the company reported Friday.