March 18, 2011

Tom's of Maine, a maker of natural oral and personal care products, has announced the five winning mobile dental clinics of its 2011 Dental Health for All program.

March 4, 2011

It is no secret that oral care is a mature market, yet consumers have shown a willingness to pay for products that make oral health easier. In light of this, some industry observers predicted that growth will be in the form of those products that are “value-added,” “improved benefit” and “simplified.”

March 3, 2011

Procter & Gamble officially announced the launch of its new Crest 3D White 2-hour Express Whitestrips and Crest 3D White Advanced Vivid Enamel Renewal toothpaste, which are the latest additions to the Crest 3D White collection.

February 8, 2011

While many consumers tend to choose less expensive products when times are tough, lower-income Hispanics that predominantly speak Spanish tend to buy brand-name personal care products at a higher rate than their English-dominant counterparts, according to recent research by Mintel.

February 8, 2011

Phoenix-Lazerus recently announced that both the National Institutes of Health and the Mayo Clinic now recommend the company’s Save-A-Tooth product be included as part of any first aid kit.

February 2, 2011

In an effort to educate and encourage natural product users to take a more holistic approach to oral care regimens, Nature's Gate will partner with Radius toothbrushes during the month of February to offer discounts on both brands' products via each other's websites.

January 27, 2011

Colgate-Palmolive, which posted a dip in North American sales during the fourth quarter, experienced share gains in oral care and has outlined new product launches planned for 2011.

January 12, 2011

Dr. Fresh's FireFly children's toothbrush and its licensed counterparts have earned the American Dental Association Seal of Acceptance.

December 20, 2010

Natural personal care brand Tom's of Maine is encouraging mobile dental clinics nationwide to apply for $20,000 in program funding as part of the manufacturer's annual Dental Health For All program.

December 7, 2010

Shoppers are becoming more focused on health and wellness — and they are making the connection between oral health and overall health — so they increasingly are moving from the value segment to premium products, not to mention oral care regimens.


December 7, 2010

WINTER PARK, Fla. — Recent live demonstrations at 51 select drug stores nationwide proved successful for Colgate-Palmolive’s Colgate Total brand, according to promotional and marketing company Cosmetic Promotions.


December 7, 2010

Plackers, a maker of disposable dental flossers, has expanded its line of oral care products with Brush and Learn by Plackers Kids, a series of musical toothbrushes for children.

November 29, 2010

Crest Oral-B is recognizing registered dental hygienists who go above and beyond the call of duty with the new Pros in the Profession award program. The brand also has introduced the new Clinical Pro-Health System for gingivitis.

November 11, 2010

In recognition of Diabetes Awareness Month, Colgate Total is offering consumers tips to build good...

October 28, 2010

Many active diabetes managers have not changed their oral care habits since being diagnosed, despite...

October 27, 2010

Colgate-Palmolive experienced a strong third quarter as its global market shares in toothpaste and manual...

October 6, 2010

Procter & Gamble's Crest has announced the introduction of its new Crest Pro-Health Complete Rinse...

September 29, 2010

The Natural Dentist has announced the launch of its new Healthy Teeth & Gums Sensitivity...

September 27, 2010

Plackers oral care brand has partnered with Oral Health America on the Fall for Smiles...

September 26, 2010

Colgate-Palmolive Canada has introduced its new Colgate Sensitive Pro-Relief toothpaste, which is positioned as the...

September 15, 2010

Procter & Gamble's Crest and Oral-B brands have kicked off National Gingivitis Awareness Month and...

August 24, 2010

To celebrate the launch of its new Wicked Fresh! toothpaste and mouthwash line, Tom's of...

August 22, 2010

A glowing smile and fresh breath still are important to U.S. consumers, but there is...

August 19, 2010

Procter & Gamble is targeting the tween market with the launch of its new Crest...