July 20, 2011

A visit to the dentist may offer a chance to catch prediabetes or diabetes in patients unaware that they have it, according to a new study.

July 14, 2011

Procter & Gamble is voluntarily recalling some of its Oral-B brand mouthwashes in Canada due to possible microbial contamination, Health Canada announced.

July 7, 2011

Named “Best Whitening Toothpaste” by Real Simple magazine and highlighted at NACDS Marketplace is Luster White 7 toothpaste by Luster Premium White. Developed by a research scientist, medical doctor and dentist, White 7 contains a proprietary blend of eubiotics — therapeutic-grade essential oils that are designed to help promote a healthy smile along with fresh breath.

June 23, 2011

Walmart is working with Colgate’s Bright Smiles, Bright Futures program to create a new initiative that offers free dental screenings and oral health education to children in need living in the Dallas area.

June 20, 2011

Consumers’ desire for convenient, value-added solutions — not to mention their battle with more oral care issues as they age or take certain prescribed medications — likely has been the catalyst for the strong growth in 
portable oral care products.


June 8, 2011

Dr. Fresh, a maker of personal care products, perhaps best known for its FireFly flashing toothbrush for children, has announced that a Wilmington dentist has won recognition for making pediatric dental services available to uninsured, needy local families.

June 8, 2011

Oasis Consumer Healthcare, a maker of oral health products, has announced the launch of Oasis Age Essential, which it is positioning as the first over-the-counter, clinical-strength formula designed to support the changing mouth conditions of adults ages 50 years and older.

June 2, 2011

Tom's of Maine has announced the launch of its new natural Simply White fluoride toothpaste, which contains no bleaching agents or artificial flavors.

May 23, 2011

Oral care company AloeSense has hired advertising agency Western Creative to design a new website to promote its AloeSense products, including toothpaste, dental floss, lip balm and extra-sensitive toothbrushes.

May 5, 2011

Tom's of Maine, a maker of natural personal care products, has announced the launch of its new natural whitening toothpaste Simply White, and a partnership with Sheryl Crow's "100 Miles From Memphis" concert that kicks off on May 7.

April 28, 2011

Colgate-Palmolive announced on Thursday that worldwide net sales rose 4.5% during the first quarter as net income and diluted earnings per share totaled $576 million and $1.16, respectively.

March 23, 2011

Procter & Gamble's Crest Pro-Health portfolio now includes the new Invigorating Clean toothpaste and mouth rinse.

March 18, 2011

Tom's of Maine, a maker of natural oral and personal care products, has announced the five winning mobile dental clinics of its 2011 Dental Health for All program.

March 4, 2011

It is no secret that oral care is a mature market, yet consumers have shown a willingness to pay for products that make oral health easier. In light of this, some industry observers predicted that growth will be in the form of those products that are “value-added,” “improved benefit” and “simplified.”

March 3, 2011

Procter & Gamble officially announced the launch of its new Crest 3D White 2-hour Express Whitestrips and Crest 3D White Advanced Vivid Enamel Renewal toothpaste, which are the latest additions to the Crest 3D White collection.

February 8, 2011

While many consumers tend to choose less expensive products when times are tough, lower-income Hispanics that predominantly speak Spanish tend to buy brand-name personal care products at a higher rate than their English-dominant counterparts, according to recent research by Mintel.

February 8, 2011

Phoenix-Lazerus recently announced that both the National Institutes of Health and the Mayo Clinic now recommend the company’s Save-A-Tooth product be included as part of any first aid kit.

February 2, 2011

In an effort to educate and encourage natural product users to take a more holistic approach to oral care regimens, Nature's Gate will partner with Radius toothbrushes during the month of February to offer discounts on both brands' products via each other's websites.

January 27, 2011

Colgate-Palmolive, which posted a dip in North American sales during the fourth quarter, experienced share gains in oral care and has outlined new product launches planned for 2011.

January 12, 2011

Dr. Fresh's FireFly children's toothbrush and its licensed counterparts have earned the American Dental Association Seal of Acceptance.

December 20, 2010

Natural personal care brand Tom's of Maine is encouraging mobile dental clinics nationwide to apply for $20,000 in program funding as part of the manufacturer's annual Dental Health For All program.

December 7, 2010

Shoppers are becoming more focused on health and wellness — and they are making the connection between oral health and overall health — so they increasingly are moving from the value segment to premium products, not to mention oral care regimens.


December 7, 2010

WINTER PARK, Fla. — Recent live demonstrations at 51 select drug stores nationwide proved successful for Colgate-Palmolive’s Colgate Total brand, according to promotional and marketing company Cosmetic Promotions.


December 7, 2010

Plackers, a maker of disposable dental flossers, has expanded its line of oral care products with Brush and Learn by Plackers Kids, a series of musical toothbrushes for children.