August 5, 2014

Sergeant's Pet Care Products, a manufacturer of pet supplies, announced the new Sentry Petrodex Advanced Dental Care Calming Kit for dogs.

June 24, 2014

After making headlines with its debut at Mobile World Congress in February, the Oral-B interactive SmartSeries electric toothbrush with Bluetooth 4.0 connectivity is now on sale, Procter & Gamble has announced.

May 28, 2014

Organix-South has created a new line of oral care products called XyliVita, with several offerings being rolled out over the next four months.

May 12, 2014

Oral care company DenTek has announced the launch of its "Go Floss Yourself" campaign and contest, inspired by the idea to encourage people across the country to be bold enough to tell a co-worker, friend or loved one that they need to go floss.

May 5, 2014

Dr. Fresh has launched a new generation of Reach toothbrushes.

March 21, 2014

Church & Dwight, the maker of Arm & Hammer oral care products, has introduced its new Arm & Hammer Truly Radiant toothpaste and Spinbrush Truly Radiant battery-powered toothbrushes.

March 11, 2014

Philips Sonicare has introduced its new Philips Sonicare for Kids, a rechargeable power toothbrush for kids.

February 21, 2014

Following buzz that Procter & Gamble revealed last week during a conference in Barcelona a smartphone-enabled toothbrush, the manufacturer has officially unveiled details of the new interactive electronic toothbrush.

February 5, 2014

Dr. Fresh announced a partnership between its Firefly kids toothbrush brand and Oral Health America to promote regular brushing through accessibility and fun while benefiting OHA's Smiles Across America program.

November 15, 2013

Looking to help keep babies’ teeth and gums healthy, dental care industry professional and mother of three, Kasey Pitillo, has created Happy Teeth, a line of gentle and natural dental products.

October 31, 2013

Brush Buddies has introduced the new Soniclean Pro available in 5000, 3000 and 2000 models.

October 17, 2013

Procter & Gamble’s Oral-B has unveiled what it says is its most innovative power brush to date — the Oral-B Black 7000.

September 18, 2013

Philips Sonicare is looking to elevate the power toothbrush category with the introduction of its latest innovation, FlexCare Platinum.

August 8, 2013

The oral care market is expected to grow modestly in the coming years.

July 26, 2013

Oral care brand Brush Buddies is expanding its line of licensed toothbrushes with the launch of the new Brush Buddies Smurfs Poppin' toothbrushes, Brush Buddies Smurfs Talking Toothbrushes and Brush Buddies Smurfs manual toothbrushes.

March 28, 2013

Tom's of Maine, a maker of natural personal care products, has introduced its new Naturally Clean toothbrush.

March 20, 2013

Sunstar Gum has introduced a new size of Proxabrush Go-Betweens Cleaners to help consumers prevent periodontal disease.

March 19, 2013

Cenoire, a manufacturer of portable electronic accessories, has announced the availability of its new electronic toothbrush, the Eluo Ultra. The Eluo Ultra is a dual frequency sonic toothbrush discretely disguised in a mascara compact case.

March 13, 2013

Oral care company Orabrush has announced Target as the most recent retailer to carry its patented tongue cleaner and tongue foam nationwide. Orabrush’s oral care products are sold in more than 30,000 retail stores worldwide.

February 27, 2013

Dr. Fresh has introduced a new toothpaste designed to be squirted directly into the mouth, the company said Wednesday.

February 15, 2013

Church & Dwight, the maker of Arm & Hammer, has announced that pop sensation One Direction is joining the Arm & Hammer Tooth Tunes branded products family.

February 6, 2013

Oral-B announced the newest addition to its line of Professional Series power toothbrushes: the Deep Sweep Triaction toothbrush.

January 18, 2013

DenTek has created the new Scrub Betweens dental pick to help remove plaque and food particles that get between teeth.

December 18, 2012

Dr. Fresh, a designer and marketer of oral care products, has acquired the Reach brand of manual toothbrushes from the Johnson & Johnson Healthcare Products Division of McNeil-PPC.