September 16, 2015

Everyone brushes their teeth. If retailers want a recession-proof product to sell, the toothbrush would seem to be it.

July 31, 2015

Brush Buddies, a provider of educational oral care products, launched the Soniclean Pro One on Tuesday.

July 16, 2015

Brush Buddies has added Shopkins, a collectible line of grocery-themed characters from Moose Toys, to its line of character-based oral care products for kids. 

June 24, 2015

According to a new national survey, more than a quarter (27%) of U.S. adults admit they lie to their dentist about how often they floss their teeth.

April 8, 2015

Brush Buddies is looking to revolutionize the toothbrush aisle with a new manual toothbrush that alerts brushers that it's time to replace old, worn out toothbrushes.

March 10, 2015

Oral care company DenTek is expanding its portfolio via an acquisition and has partnered with a video marketing and technology to further build the brand.

November 26, 2014

Dr. Fresh, a designer and manufacturer of oral care products, has unveiled the Reach Total Care collection, a trio of toothbrushes that clean teeth and offer specialized capabilities including whitening, plaque removal and flossing.

October 15, 2014

Oral care company Sunstar Americas has added three new lines of children’s toothbrushes featuring characters from Saban’s Power Rangers, Lalaloopsy and DreamWorks Animation’s “How to Train Your Dragon 2.”

September 18, 2014

Oral care company DenTek is giving college students nationwide the opportunity to walk down memory lane when they receive a visit from the tooth fairy this fall. In support of its third annual Tooth Fairy Tour, DenTek is sending out a team of Tooth Fairies to continue to promote good oral hygiene amongst college students.

September 15, 2014

Philips Sonicare is putting its power toothbrush into the hands of children — literally — with its Philips Sonicare for Kids, designed for little ones ages 4 years and older.

September 15, 2014

When it comes to healthy oral care habits among children it can be, well, challenging. Just ask any parent.

August 25, 2014

Smart device and app maker Vigilant is launching its new Bluetooth-enabled Rainbow toothbrush that’s meant to teach children to brush properly. 

August 5, 2014

Sergeant's Pet Care Products, a manufacturer of pet supplies, announced the new Sentry Petrodex Advanced Dental Care Calming Kit for dogs.

June 24, 2014

After making headlines with its debut at Mobile World Congress in February, the Oral-B interactive SmartSeries electric toothbrush with Bluetooth 4.0 connectivity is now on sale, Procter & Gamble has announced.

May 28, 2014

Organix-South has created a new line of oral care products called XyliVita, with several offerings being rolled out over the next four months.

May 12, 2014

Oral care company DenTek has announced the launch of its "Go Floss Yourself" campaign and contest, inspired by the idea to encourage people across the country to be bold enough to tell a co-worker, friend or loved one that they need to go floss.

May 5, 2014

Dr. Fresh has launched a new generation of Reach toothbrushes.

March 21, 2014

Church & Dwight, the maker of Arm & Hammer oral care products, has introduced its new Arm & Hammer Truly Radiant toothpaste and Spinbrush Truly Radiant battery-powered toothbrushes.

March 11, 2014

Philips Sonicare has introduced its new Philips Sonicare for Kids, a rechargeable power toothbrush for kids.

February 21, 2014

Following buzz that Procter & Gamble revealed last week during a conference in Barcelona a smartphone-enabled toothbrush, the manufacturer has officially unveiled details of the new interactive electronic toothbrush.

February 5, 2014

Dr. Fresh announced a partnership between its Firefly kids toothbrush brand and Oral Health America to promote regular brushing through accessibility and fun while benefiting OHA's Smiles Across America program.

November 15, 2013

Looking to help keep babies’ teeth and gums healthy, dental care industry professional and mother of three, Kasey Pitillo, has created Happy Teeth, a line of gentle and natural dental products.

October 31, 2013

Brush Buddies has introduced the new Soniclean Pro available in 5000, 3000 and 2000 models.

October 17, 2013

Procter & Gamble’s Oral-B has unveiled what it says is its most innovative power brush to date — the Oral-B Black 7000.