More than half of consumers use coupon apps once or twice a month, with food and beverage being the most popular category, according to new data from Scanbuy, a provider of mobile engagement solutions.
iBeacon technology, the Apple iOS 7 feature that helps mobile devices track their position relative to stationary beacons by using low-frequency Bluetooth transmissions, is getting quite a bit of attention from retailers.
Dollar General, in partnership with Coupons.com, on Thursday completed the successful rollout of its new DG Digital Coupons program to its more than 11,300 stores across the 40 states the retailer serves.
On average, consumers say 64% of their back-to-school shopping will take place in-store, with the rest online via computer or mobile device. A new survey of 1,001 U.S. parents with school-age children from customer experience solutions provider Baynote and the E-tailing Group also shows that 40% of consumers say that paper catalogs influence their in-store purchases, more than any other channel.
Fetch on Thursday announced the results of its "Engaging the Mobile Shopper" report, which was conducted among more than 300 U.S. adults ages 18 years to 60 years in order to uncover the true impact of mobile devices on brick-and-mortar retail.
Just in time for Memorial Day weekend and the unofficial start of summer, CVS/pharmacy has announced the return of the "Free Gas Card" promotion, a program designed to help customers save on gas while shopping at participating CVS/pharmacy locations nationwide.
Brick-and-mortar operators may be able to take solace in the fact that a growing number of consumers are reverse-showrooming, or 'webrooming,' according to a report published Friday by Merchant Warehouse.
Coupons.com on Thursday unveiled Retailer iQ, a targeting and analytics platform for grocery, drug and mass merchandisers that fundamentally changes the promotions and checkout experience for shoppers and retailers by making them digital, mobile and personalized.