Brick-and-mortar operators may be able to take solace in the fact that a growing number of consumers are reverse-showrooming, or 'webrooming,' according to a report published Friday by Merchant Warehouse.
Coupons.com on Thursday unveiled Retailer iQ, a targeting and analytics platform for grocery, drug and mass merchandisers that fundamentally changes the promotions and checkout experience for shoppers and retailers by making them digital, mobile and personalized.
Despite retailer advertising expenditures remaining relatively flat in 2013 as compared with a year ago, promotional activity through free-standing insert coupon promotion pages, digital coupon events and feature ad pages all registered double-digit increases last year, according to data released by Marx, a Kantar Media solution.
Meijer on Thursday announced added features to its mPerks program that allows customers to store digital receipts from purchases in a single place and details exactly how much they've saved by shopping at Meijer locations.
Kroger on Wednesday lowered prices on thousands of food and household items and renewed an emphasis on shopping experience, fuel discounts, local products and community relations in the Dallas market, the retailer announced.
Physicians Interactive, a provider of online and mobile clinical resources and solutions for healthcare professionals, and McKesson Patient Relationship Solutions, a provider of pharmaceutical manufacturer-sponsored patient adherence programs, on Tuesday announced a collaboration to jointly deliver Coupons on Demand.
While retailers have historically used the “multichannel” approach to reach consumers, the rapidly growing focus on the consumer and integrated, customer-focused technology has paved way for a “total retail” experience, according to a new report by PricewaterhouseCoopers.
Script Relief launched a new and improved HelpRx website that, according to the company, aims to provide a user-friendly experience and additional resources to people searching for prescription drug discounts, as well as information about medications.
An exclusive study of more than 2,200 moms who primarily buy food for their family at supermarkets reveals that an overwhelming majority (89%) are regularly influenced by coupons to try new food and drink products.
Mobile. It is changing the way in which customers manage their drug store needs whether it be filling a prescription, accessing health resources or buying products, and CVS/pharmacy is aiming to take the lead in today’s digital space with a slew of innovative offerings that are yielding some significant results.
Digital coupon use is at an all-time high with more than 2 million Meijer shoppers now subscribed to the free mPerks program, and Meijer has made significant investments to make digital savings easier for its customers, the supermarket retailer announced Tuesday.
Pikato announced on Thursday the launch of its retail mobile marketing solution, which personalizes the customer shopping experience to increase consumer engagement and deliver measurable results. Sears and Kmart are the first companies to engage with the Pikato platform and have already seen mobile engagement rates soar 1,100%, according to Pikato.