June 6, 2012

Consumers' preference to shop in stores, online or via mobile can depend on such factors as reliability, convenience and safety, according to recent Nielsen research.

May 9, 2012

More retail websites this year achieved a "threshold for excellence" on customer experience analytics firm ForeSee's annual Top 100 E-Retail Satisfaction Index.

May 9, 2012

Merchandisers angling for that impulse purchase take heart: As many as 76% of buying decisions are being made in the store, according to research published Wednesday from Point of Purchase Advertising International.

April 30, 2012

Consumers’ confidence in their personal finances is returning to levels seen in first quarter 2011, according to SymphonyIRI Group’s latest MarketPulse survey, released Friday. But while confidence remains high, the same consumers remain frugal.

April 22, 2012

Your store may be turning off potential customers without your even knowing it. Plenty of fully functional stores have this problem. How can you be sure yours isn’t one of them?

April 13, 2012

Customer loyalty has always been paramount for retailers, but as we wade into 2012 and beyond, it is becoming increasingly evident that retailers have a renewed focus on establishing a strong sense of loyalty and creating an engaging customer experience through cross-channel initiatives that are touching customers both in and — perhaps more importantly — out of the store.


March 26, 2012

Retailers that use tablets and other mobile devices in place of cash registers are perceived as being more innovative by mobile shoppers than those that do not, according to the latest AisleBuyer survey.

February 28, 2012

More than 51% of consumers plan to spend the same amount of money in 2012 as in the previous year, according to a 2012 Shopping Outlook survey conducted by PriceGrabber.

February 23, 2012

In its early days, social media meant "connecting with people." That’s still what it’s mostly about. But obviously, we’ve come a long way from those now prehistoric list-servs where we simply posted messages back-and-forth with people of similar interests and pursuits. It’s still about connecting. But now organizations use it for targeted marketing purposes, where once social media was considered the protected domain of the individual. Consumers seem to accept that it has become just another means by which brands are going to try to earn their loyalty.

February 17, 2012

Retailers have always been about enhancing the shopping experience, but there are two factors this year that really should underscore the importance in that customer focus. Differentiating a retail shopping trip by experience is a lot friendlier to the margins because a shopper willing to trade on shopping experience also is willing to spend a little more. And with the proliferation of social media and apps for smartphones and tablets, there has never been a more efficient means to target a message to a shopper who is physically in the aisles and making a purchase decision than today.

February 15, 2012

Retailers are set to build customer engagement by investing in information technology and e-commerce, as well as enhancing customer service initiatives and building on mobile platforms, a new report from the National Retail Federation and KPMG found.

February 9, 2012

Shoppers ages 50 to 54 years lead the charge when it comes to purchasing health and beauty products online (52%), and shoppers ages 45 to 49 years are purchasing more food and beverage products online (29%) than any other age group, according to The Checkout, an ongoing shopper behavior study conducted by The Integer Group and M/A/R/C Research, released Thursday.

January 5, 2012

An average consumer encounters the same or very similar product mix from retailer to retailer. Unintentionally, we have almost trained them not to expect anything special from their shopping experience. The retailer that does offer something beyond the ordinary shopping experience can score big points with shoppers. Do something unexpected to surprise and delight shoppers, and word will spread – probably quickly. So what is it that really makes consumers tick? I think it boils down to five main things.

December 23, 2011

The Conference Board Leading Economic Index for the United States increased 0.5% in November to 118 (baseline based on 100 in 2004), following a 0.9% increase in October, and a 0.1% increase in September, the Conference Board announced Thursday.

December 20, 2011

A new survey conducted by Visa revealed that 77% of consumers still need to buy holiday gifts this week.

December 7, 2011

Among those that have shopping-related applications on their smartphone, most of them will use this method to help save money when purchasing gifts this holiday season, according to a PriceGrabber survey.

December 5, 2011



It was the best of times. It was the worst of times. It’s that kind of Dickensian double-speak that personifies the tone of the holiday forecasts this year — forecasts that have really been all over the board.

December 5, 2011

While advances in smartphones and social media use have lead many consumers to shop online, those same technologies are being utilized by retailers to get customers back into the stores, according to a new report.

November 28, 2011

There’s been discussion for years about the “moment of truth” and whether the ultimate — and final — purchase decision is made at the shelf.

November 2, 2011

Sam's Club announced that it is making it easier for consumers to shop this holiday season with the launch of its holiday shopping site, SamsClub.com/gifts, and an enhanced mobile application that together streamline on-the-go and at-home shopping.

October 26, 2011

Despite concerns about the economy and rising household expenses, nearly 3-out-of-5 consumers (59%) will put aside economic worries and spend the same or more this holiday season, according to Deloitte’s 26th annual survey of holiday spending intentions and trends.

October 20, 2011

As many as 71% of consumers earning less than $100,000 per year are planning to trim back their spending this holiday season, according to new research, “Holiday Shopping 2011,” released Tuesday by SymphonyIRI Group.

October 3, 2011

A recent consumer survey debunked the two long-assumed scenarios surrounding the moment a shopper actually makes a shopping decision — before they've entered the store as part of a planned purchase or at the shelf on an impulse.

September 13, 2011

Family Dollar has found a way to better understand how customers respond to its in-store displays and promotions, and how they can be improved to generate more sales.