As consumers continue to shy away from highly sweetened carbonated beverages in favor of what they see as more healthy alternatives, soda makers are responding by branching out into new areas and reformulating some of their most popular products.
The majority of millennial parents (85%) are using their smartphones to help them shop brick-and-mortar retail locations, according to the results of a new study by Retale. But what’s especially interesting is how moms and dads use mobile differently.
DSN senior editor Michael Johnsen examines in-depth sales activity in OTC, highlighting new products that are transforming OTC, as well as trends and hot concepts sweeping the category, in this multi-page report.
Beauty. It’s a $48 billion mega category that is battling only moderate growth — especially within the mass channel — because of a shift in consumer attitudes, increased competition and a lack of effective advertising. The question then becomes, “How can suppliers overcome such challenges and break through the clutter?”
There was a $1.1 billion gain in OTC sales between 2013 and 2014, according to data culled from IRI, some $500 million of which can be attributed to an increase in sales across all cough-cold/allergy/sinus products and an approximate $300 million to a rise in digestive sales.
Drug Store News has partnered with Competitive Promotion Report and IRI to create a series of exclusive reports. This edition explores cold/allergy/sinus products in both the liquid/powder and tablets/packets segments.
While the big four analgesic manufacturers — Bayer, Pfizer, McNeil and Novartis — command the lion’s share of retail ad support behind their mega analgesic brands, Prestige Brands and BedRock Brands are making headway promoting their niche pain relieving products.
Do you truly understand the dimensions of cosmetics consumer behavior and how these dimensions impact brand choices, outlet shopping patterns and attitudes toward the category overall? That was the focus of a webinar presented in February by consumer analytics company TABS Group.
Today’s retailers are increasingly going high tech, embracing the latest technologies to further elevate the in-store shopping experience. This trend is especially evident in the beauty and fashion space — and for good reason. Such technologies enable shoppers to easily “try before they buy” and quickly access product information.
This month, DSN C2B Mobile Insights presents the Drug Store Shopping Report Card. We asked our C2Bers to rate their most recent trip to the drug store — or wherever it is they go primarily to shop for pharmacy and health and beauty items. We received more than 1,500 responses from all over the country.
Given all the attention around the hotly contested Express Scripts-Medco merger, we thought we’d ask our C2B consumer reporters, if all things were equal and every pharmacy accepted their insurance, what would be the most important factors in choosing a pharmacy? Ninety-four percent said location/convenience, followed by customer service (50%). That's just a taste of what they told us.
In the first DSN/C2B Mobile Insights report, we examine what consumers think about shopping for health and beauty online vs. brick-and-mortar retailers. Overall, nearly 8-of-10 consumers bought health-and-beauty-aid items online in the past year. Did they leave your store to buy? Did they use their smartphones to make a purchase and use YOUR STORE as a “showroom” for ANOTHER RETAILER’S website?
1) Have you purchased a health or beauty product online in the past year?