January 27, 2015

IRI has hired Michael Rosenthal as EVP of global operations. Rosenthal is a member of the executive leadership team and reports to Andrew Appel, president and CEO of IRI.
 

January 26, 2015

Respect Foods last week debuted a new line of frozen breakfast products for immediate distribution in North America. 

January 23, 2015

Target is teaming up with a celebrity foodie for a new product line.

 

January 23, 2015

Mobile is increasingly influencing all stages along the shopper’s path-to-purchase for CPG items. New research from mobile audience intelligence firm NinthDecimal examines how mobile usage and marketing is transforming how shoppers interact with CPG brands.

 

January 23, 2015

Walkers Shortbread has adapted its shortbread recipe for consumers who abide by a gluten-free diet.

January 22, 2015

Greek yogurt brand Chobani is adding several products to its portfolio along with new marketing initiatives to maintain category leadership, the company announced on Wednesday. 

 

January 22, 2015

Lipton Iced Tea is rolling out a new line of lightly carbonated ice teas, which highlights the brand's "Be More Tea" brand philosophy of encouraging people to refresh their daily routines.

January 21, 2015

PepsiCo on Wednesday announced that its line of Mountain Dew Kickstart beverages will get two new flavors. The new additions — Pineapple Orange Mango and Strawberry Kiwi — combine the rush of a Mountain Dew beverage with fruit juice and coconut water.

 

January 20, 2015

Lay's brand announced the return of its popular "Do Us A Flavor" contest. Beginning today, fans can submit their ideas for the next potato chip flavor for a chance at nabbing a $1 million prize. But with the return of the contest comes a twist.

January 20, 2015

Menasha Packaging has collaborated with the Path to Purchase Institute on a new industry report that identifies leading-edge marketing practices that improve the effectiveness of shopper marketing investments.

January 20, 2015

Oreo, a brand from Modelez International, will debut Red Velvet Oreos in February, according to a report from Bloomberg Businessweek. 

 

January 20, 2015

U.S. consumers spent $120 billion on private label products during the past year, marking a year-over-year increase of 2.1%, according to the latest IRI Times and Trends report.

January 15, 2015

Digital collaboration between retailers and CPG companies will help amplify sales by driving the availability of products and making the best use of shelf space and trade promotion funds.

 

January 14, 2015

Beer brand MillerCoors will leap onto the gluten-free bandwagon next month, according to a report from Ad Age.

January 14, 2015

Pacific Foods, which produces a variety of organic products that range from soups and sauces to dips and sides, is making an entry into the breakfast food category with a line of organic, ready-to-eat steel-cut oatmeal. 

January 13, 2015

Menasha Corp. on Monday announced that it has acquired PearceWellwood of Brampton, Ontario.

January 12, 2015

M&M's brand on Sunday introduced a new television commercial, which put M&M's Crispy in the spotlight. The candy returned to store shelves after a decade-long hiatus thanks to consumer demand.

January 12, 2015

Pita chip brand Stacy's is heating up the winter months with the addition of Stacy's Fire Roasted Jalapeno chips.

 

January 12, 2015

TruMoo announced the return of its limited edition Chocolate Marshmallow milk to help make the winter months a little sweeter for both kids and kids at heart.

 

January 9, 2015

For the month of December, brick-and-mortar retailers realized a 6.5% decline in year-over-year sales

January 9, 2015

Procter & Gamble has recognized seven of its top-performing external business partners with its Partner of the Year award. In addition, P&G also awarded more than 50 other companies the External Business Partner Excellence Award, including two for superior performance in Supplier Diversity.

January 8, 2015

Celestial Seasonings, a brand from Hain Celestial Group, announced the release of three new teas. 

January 8, 2015

Nearly a quarter (21%) of Americans stated that they are likely to return or exchange at least one of the presents that they received this holiday season, according to a study released Wednesday by Retale.

January 7, 2015

Jelly Belly Candy Co. announced the expansion of its Star Wars collection, which will now include a gift box and a bean machine.