January 27, 2008

The Hershey Co.’s Reese’s brand will partner with Warner Bros. Pictures to promote The Dark...

January 24, 2008

Cheerios on Thursday announced the national winner of its Children’s Book Contest, awarding a woman...

January 24, 2008

Coca-Cola Co., the world’s largest soft drink company, is expanding its tea business and will...

January 24, 2008

Unilever’s “I Can’t Believe It’s Not Butter!” margarine brand on Wednesday announced the launch of...

January 23, 2008

Natural Nutrition on Thursday announced that it will launch a new line of Fusion Fruit...

January 23, 2008

Frito-Lay on Tuesday tapped independent New York agency Strawberry Frog to serve as creative agency...

January 22, 2008

Snickers Brand today announced the introduction of Snickers Charged, the first candy bar from the...

January 22, 2008

Forward Foods on Wednesday extended its Detour bar with the addition of the Detour Yoga...

January 21, 2008

Gatorade is in the thick of launching three new products in 2008, including G2, the...

January 21, 2008

Swiss chocolate makers Lindt & Spruengli and Barry Callebaut today are posting strong sales figures...

January 21, 2008

The Miller Brewing Co. last prepped an aggressive regional rollout of a 64-calorie, female-targeted version...

January 21, 2008

PepsiCo on Monday began a massive ad campaign for Mountain Dew Amp Energy to position...

January 21, 2008

Unilever U.S. announced on Tuesday that it has reconfigured its business teams and created a...

January 17, 2008

Bottled water is being produced again at the former LeNature’s plant in Latrobe, Pa., thanks...

January 17, 2008

DHL announced Tuesday that Kraft Foods has renewed and expanded its contract with DHL as...

January 16, 2008

Twix Brand today announced the introduction of Twix Java with real espresso beans and coffee-flavored...

January 16, 2008

Shotz Energy announced Thursday the introduction of a new 2 ounce energy drink, called Shotz....

January 16, 2008

Anheuser-Busch announced Wednesday the introduction of Bare Knuckle Stout, just in time to toast St....

January 15, 2008

New York State Assembly member Sam Hoyt, D-Buffalo, today introduced a bill that would prohibit...

January 15, 2008

Procter & Gamble Co. is expected to announce it will spin off its Folgers coffee...

January 15, 2008

The Stella D’oro Co. today announced the introduction of a new line of 100-calorie items...

January 14, 2008

BrandStorm on Monday introduced a unique healthy snack, Himalania Wasabi-covered Goji berries, during the Winter...

January 14, 2008

Dreyer’s Slow Churned Light Ice Cream today is debuting its second season line-up of “American...

January 14, 2008

Kellogg Co. today unveiled Pop-Tarts Toaster Pastries with One Serving of Whole Grain, the newest...