June 20, 2016

Is your organization aligned with your top customers? What is valuable in the eyes of the retailer is very different today than it was yesterday. With that in mind, Drug Store News and Mack Elevation Forum will co-host the next edition of the jointly produced 10X Thought Leadership Series, “The Growth Summit – Ideas That Matter,” Aug. 5 in Boston, at the historic Villa Victoria Center for the Arts.

June 20, 2016

Leading consumables brand HOT POCKETS has teamed up with food truck chefs to create all-new products that meet consumer demand for unique tastes in the frozen food section.

June 17, 2016

The report noted that 58% of Gen Z consumers would choose in-store purchases over online in order to see and feel the product, while 50% look to avoid shipping costs and 43% want to get the products faster.

June 17, 2016

Nature's Fury is taking nutritional beverages to a new level by introducing NutriDrinks.

June 17, 2016

Sanpellegrino Sparkling Fruit Beverages is launching an inventive new digital effort to encourage consumers to embrace travel and the Sanpellegrino lifestyle.

June 17, 2016

Popular Swedish snack brand Wasa has launched a hearty cracker that is targeted at the consumer who wants both whole grains and an irresistible crunch in their snack food. 

June 16, 2016

Snack time is getting an upgrade courtesy of America's leading graham cracker brand.

June 15, 2016

One of the leading bread brands on the American breakfast table is looking for a place at lunch and dinner, with the launch of a bun alternative for any and all summer grilling recipes.

June 14, 2016

Seattle Chocolate Company is leveraging the rising popularity of dark chocolate by launching its second superfood dark chocolate bar.

June 13, 2016

Dr Pepper is encouraging consumers to choose the bottle that speaks uniquely to them with its new Pick Your Pepper campaign. 

June 13, 2016

Ocean Spray is launching a new beverage line that aims to appeal to consumers who want better-for-you, better-for-your-family refreshment options. 

June 10, 2016

Just in time for the upcoming Fourth of July holiday, Snapple is asking consumers to celebrate America by indulging in the brand's new, patriotic flavors

June 9, 2016

Just in time for National Dairy Month, GoGo squeeZ is moo-ving into a new healthy snack category with the launch of GoGo squeeZ YogurtZ, a squeezable yogurt snack with nothing artificial and no fridge needed.

June 8, 2016

Leading snack brand Doritos has come up with a millennial-friendly way to promote its newest product: an arcade.

June 8, 2016

General Mills unveiled its first new cereal brand in more than a decade this week, Tiny Toast, which comes in Blueberry and Strawberry varieties.

June 8, 2016

Mondelez International has officially begun work on a new global research and development site in Poland that will support new products and technologies for such beloved brands as Cadbury Dairy Milk, Milka, Barni and Oreo. 

June 7, 2016

On a journey to evolve with consumer preferences and offer greater choice, Nestle USA has revamped its popular Edy's Slow Churned line of ice creams.

June 6, 2016

A major brand in the snacking category is adding some heat to the dairy case. 

June 6, 2016

As sales of jerky continue to explode, especially among millennials, a leading brand is launching a national bus tour to spread more #jerkylove.

June 6, 2016

Meredith Corp. is leveraging its intent data to CPG manufacturers in four areas: food, parenting, home and women, the last of which touches on lifestyle, beauty, health and wellness,  Ad Exchanger reported Monday. "The level of granularity CPG manufacturers require to forecast intent can make it difficult to predict purchasing patterns at scale," Ad Exchanger reported. "But Meredith’s ability to draw corollaries between different verticals helps marketers access a wide range of consumers." (Ad Exchanger

June 3, 2016

Oprah Winfrey has quietly filed federal paperwork to secure trademarks over a cornucopia of foods under the name Oprah’s Kitchen, according to a report from the New York Daily News. The paperwork suggests Winfrey is considering putting her name on processed and preserved foods, juices, water and energy drinks, among others. (New York Daily News)

June 3, 2016

General Mills is planning to roll out several products this month that make breakfast a meal increasingly consumed on the run. Quartz reports that single-serving pouches built for easy snacking and more breakfast bars are in the works. (Quartz)

June 2, 2016

Chocolate and nut lovers now have a new way to enjoy both at once thanks to Mars Chocolate North America.

June 1, 2016

The world's only nitrate-free naturally sparkling mineral water is expanding distribution in the United States.