October 25, 2013

In recognition of National Prescription Drug Take Back Day being held Oct. 26, CVS/pharmacy has launched the CVS/pharmacy Medication Disposal for Safer Communities Program.

October 25, 2013

CVS/pharmacy’s SVP and chief marketing officer Rob Price was recently featured on Yahoo! Finance’s Big Data Download to talk about the launch of its new myWeekly Ad, which is a digital circular powered by its ExtraCare loyalty program.

This is important as it demonstrates that CVS/pharmacy continues to get major attention for the new program, and it further illustrates the push — major push — that the retailer is making on personalization.

October 24, 2013

With the excitement of the launch of CVS/pharmacy's new myWeekly Ad still in the air, SVP and chief marketing officer Rob Price was recently featured on Yahoo! Finance's Big Data Download to discuss the importance of the digital circular.

October 18, 2013

CVS Caremark has awarded a $50,000 grant to Special Olympics to help expand the organization's Healthy Young Athletes program, which provides healthcare services and support, early childhood intervention and preventive education to children with intellectual disabilities ages 2 years to 7 years old, the pharmacy retailer has announced.

October 18, 2013

CVS/pharmacy has officially taken the lid off of its new myWeekly Ad digitized circular program, which is powered by the retailer’s robust ExtraCare loyalty program.

Aside from being pretty darn cool technology, the new myWeekly Ad is a crystal clear example of CVS Caremark’s laser sharp focus on personalization.

October 17, 2013

Demonstrating CVS/pharmacy’s increased focus on personalization, the pharmacy retailer has officially unveiled its new myWeekly Ad, a first-of-its-kind digital circular experience powered by the CVS/pharmacy ExtraCare loyalty program.

October 17, 2013

UrgentRx — developer of fast-acting, over-the-counter, flavored powder medications — on Thursday announced the addition of CVS, OfficeMax and Paradies Stores to the company's list of retail partners.

October 10, 2013

Fifteen years of ExtraCare data is influencing everything from how the company builds stores to how it communicates with customers

Personalization. In a single word, it is what is at the heart of every strategic initiative and important retail program occurring at CVS Caremark today.

October 9, 2013

CVS Caremark has opened eight new MinuteClinic locations in Louisiana, the company said Wednesday.

October 8, 2013

American Express Serve announced a free nationwide cash load network and the addition of new money management capabilities to its full-service reloadable prepaid account.

October 4, 2013

Looking to help Americans better understand their healthcare coverage options under the Patient Protection and Affordable Care Act, Humana and CVS/pharmacy announced on Friday a strategic retail partnership.

September 18, 2013

The CVS Caremark Charitable Trust, a private foundation created by CVS Caremark, has announced a donation of more than $10,000 in support of families and communities that have been affected by the flash floods in Larimer and Boulder counties in north-central Colorado.

September 13, 2013

CVS Caremark on Friday showcased the details of a companywide information and outreach program to help customers navigate their insurance options under the new healthcare law during a store visit in Orlando with U.S. Health and Human Services Secretary Kathleen Sebelius.

September 9, 2013

CVS/pharmacy officially announced on Monday new introductions to its fragrance and body care line, Essence of Beauty.

September 6, 2013

CVS/pharmacy has announced the return of its Quarterly ExtraBucks Rewards, a promotion and additional savings opportunity for members of the ExtraCare loyalty program.

September 5, 2013

The campaign, which is known as Proyecto Salud in Spanish, is slated to deliver more than $15 million worth of free health screenings to multicultural communities across the United States by the end of 2013.

August 28, 2013

CVS Caremark plans to shorten the length of in-store receipts members of its ExtraCare loyalty program receive by about 25%. In a recent Facebook posting, CVS announced that in response to customer complaints it had found a way to shorten the length of receipts without reducing the amount of ExtraCare rewards and savings offered on them.

August 20, 2013

Aetna has announced a new pilot program, dubbed the Aetna Rx Home Success Program, which is supported by CVS Caremark.

August 13, 2013

CVS Caremark has been named a Care Coordination and Clinical Integration Best Practice Award finalist by URAC, a healthcare accreditation organization. CVS Caremark is one of seven finalists in this category, selected from entries across the nation by a distinguished panel of judges.

August 8, 2013

CVS Caremark has announced that Accordant Health Services has launched an updated website and member portal, which provides new features and services for program members and helps support and improve member engagement and participation for clients.

August 6, 2013

During Tuesday morning’s second-quarter conference call with analysts, CVS Caremark executives said they were pleased with the “strong” operating results enterprise-wide and expressed optimism looking ahead as it continues to position itself along the front lines of health care and leverage the upcoming changes under health reform.

August 5, 2013

CVS Caremark is reportedly planning to re-enter the metro Toledo, Ohio, market by snapping up parcels of property, according to a local news report.

August 2, 2013

Looking to further strengthen its relationship with beauty shoppers — both inside and outside of the store — CVS/pharmacy launched on Aug. 2 a new website and mobile site dedicated to its growing Essence of Beauty brand, which is available exclusively at CVS/pharmacy. Drug Store News talked with George Coleman, VP merchandising for store brands at CVS/pharmacy, to learn more about the unique content featured on the new essenceofbeauty.com site and how the retailer is adjusting its in-store merchandising strategy to further promote its Essence of Beauty collection.

July 25, 2013

CVS Caremark has announced that it is an official sponsor of the National Urban League's 2013 Conference in Philadelphia this week and will exhibit at the conference its diversity programs, including work-force initiatives, health screenings and multicultural product offerings.