Swirl launched a new software platform specifically designed to attract and influence in-store shoppers with micro-targeted digital content and real-time, personalized offers delivered to consumers' smartphones while they shop.
The Council for Responsible Nutrition Foundation's “Life…supplemented” campaign on Thursday announced that its mobile application, WannaBeWell, is the featured “App of the Month” in the May/June issue of Weight Watchers magazine.
As the editor of DSN, I decide what stays in print and what gets cut. Spatial limitations dictated that this snippet from our Amazon story had to go. But in the age of the omnichannel shopper, where every retailer competes against everyone else for a bigger share of the customer's wallet, how can you do an in-depth profile on the world's largest online retailer and not talk about omnichannel?
AccentHealth collected data through an online survey conducted from Feb. 13 to 15, 2013. Participants responded via AccentHealth's national, online panel of network viewers, and the survey yielded 644 respondents who were at least 18 years of age and owned either a smartphone, cell phone with Internet access or a tablet.
Powerocks, creators of a colorful line of portable power banks, announced today the new Super Magicstick line of light, easy-to-carry lipstick or cigar-shaped power banks to charge smartphones on the go.
Healthcare analytics firm IMS Health has acquired social media analytics company Semantelli Corp., saying the purchase would allow it to provide real-time monitoring and delivery of insights into consumer and physician behavior and sentiments.
Target will renovate libraries at more than two dozen schools in need across the country this year under a program that will also include book donations and technology upgrades, as well as the option to have a Target-supported food pantry built, the mass merchandise retailer said.
Top-notch talents will be featured here at the Westin Hotel immediately before the inaugural Total Store Expo event to discuss top-line retail strategies. Hosted by the Mack Elevation Forum along with The Drug Store News Group, the one-day summit event, “The Seven Ideas to Create the Future,” will give attendees a grasp of industry best practices in marketing, merchandising and retail consumer packaged goods strategy.
Hointer, which opened last fall, allows men to buy jeans by combining "online conveniences without the offline B.S." Customers walk in, download an app onto a smartphone or tablet, scan a QR code on the tag and are automatically directed to a dressing room.
This year at the 5th Annual NACDS RxImpact Day, the voice of community pharmacy reached far beyond the office walls of U.S. senators and representatives as community pharmacy advocates — and even members of Congress — took to Twitter, Facebook and other social media.
“Sixty percent of all buying decisions have already been completed prior to ever speaking with a supplier. And most of us struggle with undervaluing our competitors and overvaluing our company assets. That is a deadly combination that makes you vulnerable.” That was one of the key messages Mack Elevation Forum founder and leader Dan Mack had for attendees of Friday morning’s Elevation Forum meeting. Mack created the program in 2008 for senior sales and marketing leaders, and today the group totals more than 30 companies who meet to discuss cutting-edge ideas and strategies emerging in the industry.
The Consumer Healthcare Products Association’s Stop Medicine Abuse campaign was selected as an official honoree in the 17th Annual Webby Awards in the Family/Parenting category, the over-the-counter association announced.